Directors

Research videos that you find appealing or interesting to find out who directed them. This post should be research into these directors (two or three is recommended). The goal is to find out about the director, their previous work and any stylistic trends they may display in their work. There are several prolific music video directors who are considered auteurs in their field (E.g Michel Gondry, Spike Jonze, David Fincher, Hannah Lux Davis, Mark Romanek, Melina Matsoukas), it is worth looking into at least one of these.

Social Media Platforms

Here you will do research into existing Social Media platforms to help you make an informed decision as to which you would like to host your own content on for the production task. Thinks to consider but not be limited to are:

• Which platforms currently dominate the market?
• Who owns these companies? Are they related in any way?
• What do the platforms specialize in (E.g. communicating with fans, sharing images, promoting events etc)
• Who are the average user bases for each (Age range, genders, interests, audience theory, etc)
• Which do you feel is most suited to your chosen genre of production?

Available Equipment

Simply go through all of the equipment available to you at this point. There is no need here to even identify whether you intend to use it or what your intentions are. You simply need to identify the equipment and explain it's use. This post should be thought of as a glossary for you to refer to throughout your production phase in order to remind you of equipment options and potential techniques available to you to enhance your finished product.

Research Summary

Create a post outlining everything you have researched about music videos, websites and digipaks and how it has informed you for your planning stages. The aim of this post is for you to reflect on how you have progressed as a Media practitioner in this field. This post will not only be useful for you to summarize your findings, but also in Section A of the exam at the end of Year 13.