At the end of every Chapter, you will find a page Titled "Project My own Business". This project will guide you through the planning process of starting and managing a business. The juice bar business that the book uses is only a suggestion in your Assignment. You may follow the book example or use a business idea of your own.
We will spend a day at the end of every chapter focusing on this project and exercising the data collection and analysis steps. You will be encouraged to spend your free time working on this project so you don't find yourself rushing yourself during the planning process.
1 First Decisions Page 27 80 Pts
2 Preparing for the Management Function Page 52 50 Pts
3 Your Leadership Style Page 79 40 Pts
4 Planning and Organizing Your Business Page 111 80 Pts
5 Motivating and Controlling Page 40 40 Pts
6 Investigating Franchising Page 166 30 Pts
7 Social Responsibility Page 191 70 Pts
8 Study the Competition Page 220 70 Pts
9 Going International Page 246 60 Pts
10 Proprietorship of Partnership Page 280 70 Pts
11 Paying Taxes and Meeting Regulations Page 304 50 Pts
12 Computer Systems Analysis Page 329 70 Pts
13 Planning Organizational Communication Page 357 40 Pts
14 Using Data for Decision Making Page 386 70 Pts
15 Completing Initial Financial Planning Page 423 70 Pts
16 Types and Sources of Capital Page 449 50 Pts
17 Selecting Financial Services Page 478 50 Pts
18 Making Credit and Insurance Decisions Page 512 70 Pts
19 New Product Planning Page 542 60 Pts
20 Market Planning Page 564 80 Pts
21 Developing Product and Distribution Page 588 90 Pts
22 Developing Pricing and Advertising Page 616 90 Pts
23 Planning and Managing Employment Page 645 80 Pts
24 Compensating and Preparing Employees Page 669 80 Pts
25 Developing an Effective Organization Page 698 70 Pts
Total Points 1610 Points