Ryan Underwood Copywriter & Content Creator

United Kingdom

I'm focused on digital storytelling through every medium, drawing on all channels to craft a cohesive, evocative and ultimately results-driven brand image

I have a background in SEO, starting off in London for a tech startup company. I have also worked for world-renowned luxury brands such as Ray-Ban, Oakley, Costa Del Mar and Persol

With an active and sporty background, I am currently contracting for Surfline as a content writer and UK forecaster: A role that merges deep local knowledge, data-analysis and a flare for communication

My current portfolio consists mostly of recent contributions to Surfline and content for EssilorLuxottica, a global leader in the design, manufacturing and distribution of eyewear and eyecare products

Some of the work...

Global leader in eyewear, combining Essilor's expertise in lens technology with Luxottica's eyewear brands like Ray-Ban, Oakley, and Persol. The company designs, manufactures, and distributes eyewear worldwide, focusing on innovation and improving vision for consumers across the board

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