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Market Trends

The increasing need for determining profits in revenue growth, market expansion and competitive advantage in various businesses represent one of the key factors propelling the market growth. Moreover, due to a rise in demand for data-generated insights, there is an increase in the utilization of embedded analytics in advanced clinical and operational capabilities worldwide. Besides this, it is also assisting healthcare personnel in data interpretation and disease-diagnosis and patient management. Furthermore, leading manufacturers are integrating advanced technologies like artificial intelligence (AI), cloud services, Internet of Things (IoT), and machine learning (ML) to update the existing analytics variant. These developments are projected to strengthen the market growth.

Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

• Infor (Koch Industries Inc.)

• International Business Machines Corporation

• Logi Analytics Inc. (Insightsoftware Inc.)

• Microsoft Corporation

• Open Text Corporation

• Oracle Corporation

• QlikTech International AB

• SAP SE

• Sisense Inc.

• Tableau Software LLC (Salesforce.com Inc)

• TIBCO Software Inc

• Yellowfin.

The report has segmented the market based on solution, analytics tool, deployment mode, business function, organization size and industry vertical.

Breakup by Solution:

• Software

• Services

Breakup by Analytics Tool:

• Dashboard and Data Visualization

• Self-service Tools

• Benchmarking

• Reporting

Breakup by Deployment Mode:

• On-premises

• Cloud-based

Breakup by Business Function:

• Finance

• Human Resources

• Marketing and Sales

• Production

• Others

Breakup by Organization Size:

• Small and Medium-sized Enterprises (SMEs)

• Large Enterprises

Breakup by Industry Vertical:

• BFSI

• IT and Telecommunication

• Retail and Consumer Goods

• Healthcare and Life Sciences

• Manufacturing

• Government

• Energy and Utilities

• Others

Breakup by Region:

• North America

• Asia-Pacific

• Europe

• Latin America

• Middle East and Africa

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