Digital Marketing Session for ICAR–CIRCOT Agri-Startups

MUMBAI — Digital Marketing Expert Digital Shende delivered an expert session titled "Digital Marketing for Agri-Startups – Branding, Social Media, Customer Acquisition & Online Growth" on September 16, 2026. The online session was hosted by the ICAR–Central Institute for Research on Cotton Technology (ICAR–CIRCOT) RKVY–RAFTAAR Agri-Business Incubator (R-ABI), Mumbai.

The lecture was organized as part of the One-Month Incubation-cum-Training Programme for the 11th Cohort, comprising 23 selected agri-startups. During the interactive session, participants were provided with practical guidance on digital branding, social media marketing, content strategy, customer acquisition, lead generation, and online promotion to help strengthen their market presence.

ICAR–CIRCOT R-ABI promotes innovation and entrepreneurship under the PM-RKVY–RAFTAAR scheme across sectors including precision farming, AI & IoT, agro-processing, and waste-to-wealth, having incubated over 150 agri-startups to date.