Satara, July, 2025: Rayat Shikshan Sanstha’s Karmaveer Bhaurao Patil Institute of Management Studies and Research, Satara, recently hosted a specialized workshop titled “AI-Powered Digital Marketing: Skills for the Modern Marketer.” The event was spearheaded by Satish Shende, founder of Digital Shende, and drew keen participation from students enrolled in the Bachelor of Business Administration (BBA) program
The workshop provided students with focused insights into the transformative role of artificial intelligence in shaping contemporary digital marketing strategies. Attendees engaged with practical case studies and interactive sessions designed to build core competencies essential for navigating the dynamic digital landscape.
The program benefited from the valuable guidance of Honorable Director of the Institute Dr. Sawant. Dr. Sarang Bhola made significant contributions, lending expert support and guidance throughout the program.
The initiative highlighted the Institute’s commitment to providing students with opportunities to acquire cutting-edge industry skills and pursue excellence in the business domain.