Interview Templates for Data Collection

Define the Purpose of the Interview

• Clearly outline the research objective you aim to achieve through the interview. Do you want to understand a person's experience with a product, gather feedback on a business process, or explore deeper insights on a particular topic?

Choose Your Interview Format

• Structured Interviews: These are highly formalized, with a fixed set of questions. Structured interviews are easy to analyze but may lack depth.

• Semi-Structured Interviews: This format allows for some flexibility in the conversation, with key questions and follow-ups that allow interviewees to elaborate.

• Unstructured Interviews: These are open-ended, allowing the interview to unfold naturally. While they provide deep insights, they can be difficult to analyze.

Write Clear, Open-Ended Questions

• Start with general, open-ended questions to allow the interviewee to share their thoughts freely.

• Follow-up with more specific questions based on their responses.

Ensure a Neutral Tone

• Avoid leading or biased questions (e.g., “Don't you think this app is too slow?”). Instead, ask neutral questions that allow for an unbiased response.

Prepare for Follow-Up Questions

• Have a list of potential follow-up questions to dive deeper into specific topics that may arise during the interview.