GCC Male Grooming Products Market Trends 2024, Industry Growth, Forecast Report By 2032
The latest report by IMARC Group, titled “GCC Male Grooming Products Market: Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2024-2032,“ offers a comprehensive analysis of the industry, which comprises insights into the GCC male grooming products market trends. The report also includes competitor and regional analysis, and contemporary advancements in the market.
The GCC male grooming products market size reached US$ 4,233.3 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 7,597.5 Million by 2032, exhibiting a growth rate (CAGR) of 6.5% during 2024-2032.
Factors Affecting the Growth of the GCC Male Grooming Products Industry:
Awareness of Personal Hygiene and Grooming Among Men:
In the GCC male grooming market, a pivotal driver is the heightened awareness of personal hygiene and grooming. This trend is significantly influenced by social media and the global grooming industry. Platforms like Instagram, YouTube, and Facebook showcase global grooming trends and styles, leading to a deeper understanding and interest in personal care among men in the GCC region. The exposure to international grooming standards through these platforms has led to a more sophisticated consumer base that is knowledgeable about various grooming products and techniques. This awareness is not just limited to urban areas but is also permeating through smaller cities and towns, driven by digital connectivity.
Increase in Disposable Income:
The rise in disposable income is a crucial driver for the GCC male grooming products market. Economic growth in these countries has led to higher salaries and greater spending power among the populace. This financial upswing enables men to allocate more funds towards personal grooming products, shifting the focus from basic necessities to luxury and premium grooming items. The impact of increased disposable income is evident in the growing demand for high-end products, including designer fragrances, specialized skincare solutions, and advanced haircare products.
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Growing Youth Population:
The GCC region's demographic structure, characterized by a substantial youth population, is a significant factor in the expansion of the male grooming market. Younger individuals, particularly those in their twenties and thirties, are more inclined towards maintaining their appearance and keeping up with the latest fashion and grooming trends. This demographic is not only more conscious about their looks but also more open to experimenting with new products and styles. The influence of peers, media, and celebrities is particularly strong in this age group, making them a key target market for grooming product companies.
GCC Male Grooming Products Market Trends:
The GCC male grooming products market is experiencing significant growth, driven by various factors, such as an increasing awareness of personal hygiene and grooming among men in the GCC countries, fueled by social media influence and global grooming trends. This is further supported by the rise in disposable income, which has also contributed to more spending on grooming products.
Moreover, the growing youth population in these countries is another key driver, as younger demographics tend to be more conscious of their appearance, further supporting the market growth. Additionally, the emergence of e-commerce platforms has made it easier for consumers to access a wide range of grooming products, which is boosting the market growth. There's a noticeable shift towards organic and natural grooming products, driven by health consciousness and environmental concerns, further augmenting the market growth.
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GCC Male Grooming Products Market Report Segmentation:
By Product:
Male Toiletries
Electric Products
After Shave Lotions
Others
Male toiletries represented the largest segment by product in the GCC male grooming products market due to their essential nature and frequent use in daily grooming routines.
By Price Range:
Mass Products
Premium Products
Mass products constituted the largest segment by price range, as they are more affordable and widely accessible to a broader consumer base in the GCC region.
By Distribution Channel:
Supermarkets and Hypermarkets
Pharmacy Stores
Online Stores
Others
Supermarkets and hypermarkets were the largest segment by distribution channel, offering convenience and a wide variety of grooming products under one roof, catering to the majority of consumers.
Regional Insights:
Saudi Arabia
UAE
Qatar
Oman
Kuwait
Bahrain
The UAE emerged as the largest market by region in the GCC male grooming products sector, driven by its higher disposable incomes, cosmopolitan population, and greater exposure to international grooming trends.
Key highlights of the Report:
Market Performance (2018-2023)
Market Outlook (2024-2032)
COVID-19 Impact on the Market
Porter’s Five Forces Analysis
Strategic Recommendations
Historical, Current and Future Market Trends
Market Drivers and Success Factors
SWOT Analysis
Structure of the Market
Value Chain Analysis
Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
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