Serengeti Express
Serengeti Express
System Design, Visual Identity, Educational Toy Design, Marketing, Sustainability
System Design, Visual Identity, Educational Toy Design, Marketing, Sustainability
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Project Overview
Project Overview
In this project, I developed the brand system and visual identity of an educational toy brand - Serengeti Express.
The brand's mission is to inspire curiosity and environmental awareness through a modular educational train toy set that immerses users in Wildebeest Migration in the Serengeti - one of the most spectacular phenomenon in the nature.
Ran Serengeti Express.pdfThe new logo symbolizes the diversity and vibrancy of the natural world, reinforcing museum's commitment to education, discovery, and the preservation of natural history.
The new logo symbolizes the diversity and vibrancy of the natural world, reinforcing museum's commitment to education, discovery, and the preservation of natural history.
Design by Ran Ren
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