Boosting Sales (Driving Traffic & Conversion)

In this module, learn more about the variety of offerings that FairPrice Marketplace has a variety such as campaigns ranging from sellers’ centric to thematic collections, advertising services and solutions as well as best practices for digital assets to help you drive visibility and sales.

Chapter 1: Types of Marketplace's campaigns
There are 3 types of campaigns that you can participate in as a seller.

• FPON site-wide campaign

• Marketplace based campaign

• Seller-centric campaign

Find out more in this chapter.

Chapter 2: How to participate in Marketplace's campaigns? [Decommissioned]
Learn how you can participate in Marketplace's campaigns here!

Chapter 3: Types of FairPrice's Digital Media Solutions

There are 7 different kinds of FairPrice's Digital Media Solutions that you can sign up for as a seller.

(1) On-Site Advertising

• • Omni Packages

  • Campaign Packages

  • Onsite Assets

  • Citrus Ads (Sponsored Solutions) 

(2) Off-Site Advertising

• • Self-Service (CPAS)

  • Managed Service

Find out more in this chapter.

Chapter 4: How to signup for FairPrice's Digital Media Solutions?
Interested in Increasing your brand visibility and sales? Our Digital Media Solutions can help you work your needs. Check out this section on how you can start using them today!

Chapter 5: Guidelines + Templates + Best practices (Banner & EDM)
Things to note when creating your Banners and EDMs assets to gain impression and sales efficiently.

Chapter 6: FAQ
Common questions about Marketplace's Campaigns and FairPrice's Digital Media Solutions.