Last Update: 24 Aug 2026 (v2)
Q1: Why is FairPrice introducing a revamped seller portal?
FairPrice is upgrading its marketplace systems alongside an improved customer app. The revamped seller portal introduces a dedicated media repository (including product video uploads), downloadable picklists with full order visibility, additional promotional tools, and clearer catalog preview and approval workflows.
Q2: When will the revamped seller portal go live?
Data migration to the new portal will take place from 1 September to 24 September 2026. A detailed transition timeline, user guides, and training session invitations will be shared nearer to the official launch date.
Q3: Will my store be frozen during this period?
No. Your store is not frozen during this period. Daily order fulfillment, inventory adjustments, and pricing updates in Mirakl remain fully active, and you can continue selling and creating new SKUs as usual. The 31 August 2026, 12:00 PM cutoff marks the data freeze point: only Active seller accounts and Active SKUs in "Published" status at that time will be migrated to the revamped portal.
Q1: What happens if I update my Business Profile in the portal after 31 August 12:00 PM?
Profile updates remain open in the portal. If you update store details (e.g., bank details, warehouse location, contact numbers), you MUST notify your Category Manager (CM) or Key Account Manager (KAM) so we can keep a manual log and ensure your records update on the revamped portal.
Q2: What happens to product listings in "Draft" or "Changes Required" status after 31 August 12:00 PM?
SKUs in Draft or Changes Required status will not be migrated. We're allowing an exceptional grace period until Friday, 4 September 2026 to clear pending catalog approvals. After 4 September, no further SKU approvals will be processed in Mirakl. You will retain access to refer back to product descriptions, attributes, and specifications so you can easily re-submit them on the revamped portal once live.
Q3: What happens if a SKU is created, approved, or published after 31 August 12:00 PM?
SKUs pending approval before 31 August 12:00 PM can still be cleared during the grace period, up to 4 September 2026. After 4 September, no further SKU approvals will be processed in Mirakl. We strongly advise pausing new SKU creation after 31 August. Anything created after this date will not be approved or migrated, and will need to be manually re-created on the revamped portal after launch.
Q4: Can I still create new SKUs after 31 August?
While technically possible, doing so is highly discouraged unless the SKU is critical. Please reach out to your POC for guidance.
Q5: How long will I have access to view my draft SKUs in the current portal?
You will retain access to your catalog data in the current portal until the platform is fully decommissioned. A detailed timeline regarding platform decommissioning will be shared nearer to the launch date.
Q1: Will daily order processing or inventory management be disrupted?
No. Daily order fulfillment, inventory stock management, and price changes for live SKUs remain completely unaffected and operational.
Q2: Will training be provided for the revamped portal?
Yes! Full training sessions, educational materials, and a Seller Onboarding Guide will be shared nearer to the launch date to help you transition smoothly.
Q3: Who should I contact if I have questions?
For business profile changes (e.g., bank details, warehouse location, contact numbers), please notify your Category Manager (CM) or Key Account Manager (KAM) directly. For all other questions, this FAQ page is your first stop. Please check here before reaching out to your CM/KAM.
Q1: How long will I have access to view my draft SKUs in the current portal?
You will retain access to your catalog data in the current portal until the platform is fully decommissioned. A detailed timeline regarding platform decommissioning will be shared nearer to the launch date .
We're finalizing details on the following and will update this page as information is confirmed:
SKU Migration & Verification
Finance & Settlements
Parallel Systems Usage
Account, Credentials & Data Merge
Life After Mirakl (Access & Support)
Hypercare Period