MARKETING SPOTS
Marketing platforms of the KDK trainers' network are business entities that specialize in organizing training: legal and physical entities that businesses usually recognise as a spot for getting knowledge and advice.
Info for owners of the market spots
Any legal entity or individual interested in distributing information about network members' products, to organize business training or to provide consultations may play as a marketing spot.
Chambers of commerce, business associations and other public organizations, event agencies, etc may act as marketing spots.
Proposals of the marketing sport regarding work with training and consulting products may be addressed both to all members of the KDC network or to some limited circle of persons.
Offers to work with products of the network members are determined by the marketing platform themselves.
Relationships between the owners of marketing spots and the owners of products are built on bilateral contracts.
At the first stages of development, the KDK network does not set requirements for marketing spots, delegating setting terms of references at the level of a bilateral contract.
In the first stages, the Coordination Board of the network collects information on problems arising among trainers, consultants and marketing spots, and based on this experience, develops a standard contract between the marketing spot and the owner of the product.
In the future, the KDK network plans to implement certification of marketing spots on the same basis as for the safety of food products and training and consulting products (development of qualification requirements, independent audit, certification).
The network is not a marketing spot for training or consulting products - it is a space that supports the creation, improvement, development of such products and provides opportunities to deliver it to their consumers.
To inform the trainers' community about the possibilities of spreading information about products, organizing training or involving business in consultations, you need to use the "Declare a site" button, which is located above.
Info for owners of products
Marketing spots act for product owners in the same way as traditional market operators and trade networks. They can either take products to to sell or deny it based on their own strategies, corporate rules and interests.
Marketing spots cooperate with the trainers according to their scope.
Marketing spots may specialize in certain formats or aspects of marketing activities, including remote ones, offer certain combinations of their services, introduce discount programs and promotions.
The owners of products build their relations with the marketing spots independently on a bilateral contracts. Facing disputes and conflicts, the parties of bilateral contracts may inform the Coordination Board, the Ethics Committee and other units of the network and spread information in social networks operating in the trainers' network KDK.
The activity of the arbitration structure or other dispute resolution formats are not used at the first stages of the development of the KDC network. However, if necessary, such structures can be formed at the initiative of members or marketing spots of the network.
The network itself is not a marketing spot for training or consulting products of the network members - it is a space that supports the creation, improvement, development of such products and provides opportunities to bring them to the consumer through marketing spots presented in the network
List of network marketing spots of various types is posted on this page in the windows that expand after clicking on the tick.
To start negotiations with a marketing spot about placing training or consulting products to sell, click on the name of a certain marketing spot and use the communication options provided on that page.
Trade chambers
Sumy Chamber of Commerce and Industry
Donetsk Chamber of Commerce and Industry
Kirovograd Chamber of Commerce and Industry
Khmelnytskiy Chamber of Commerce and Industry
Kyiv oblast Chamber of Commerce and Industry
Vinnitsya Chamber of Commerce and Industry
Rivne Chamber of Commerce and Industry
Kherson Chamber of Commerce and Industry
Kharkiv Chamber of Commerce and Industry
Public organisations
PГ "Restaurant Guild"
PО "Food Security of Ukraine"
PО "Consumer Confidence"
Business associations
PU "Agrarian Union of Ukraine"
APO "Ukrainian Agrarian Confederation"
Advisory services
National Association of Agricultural Advisory Services of Ukraine
Educational institutions
State University of Trade and Economics (Kyiv)
Sumy National Agrarian University (Sumy)