Utilizing Social Media for More Demos

Utilizing Social Media EXTRAS

Appreciation post(by sales rep):

Wanted to say THANK YOU to the world's greatest aunt/neighbor (name). I’m currently working to help pay for school at (_____) as a (major) and she was nice enough to help me with my scholarship competition by seeing my Cutco Cutlery demo. Thank you so much for your time and I look forward to meeting all of your really nice friends! (Btw, I hope you love your new Cutco!!! Make sure to take some pictures of it when you get it!)

- Your Cutco guy/girl – (Name)

(Remember to Tag: Their Name, Cutco Cutlery, Your Name)

(Pro-Tip: Take a selfie with your customer)

Facebook Messenger / Instagram DM / Snapchat

Student Approach

Hey _______. This is __________, __________’s son/daughter/friend. I am attending _____________(school) as a ___________ major. The company that I’m working for offers scholarships to help me pay for school. (Continue with my assignment...)

Non-Student Approach

̈Hey ________. This is __________, __________’s son/daughter/friend. I recently graduated from __________ high school and now I am pursuing my dream _________. The company that I’m working for has an awesome program to help me earn and learn to make my dream come true...

... ̈My assignment is to book appointments with people to show a product called Cutco. I just need to get your opinion on it. You don’t have to buy anything, I get paid just to show it. In order to stay on track for my (scholarship / goals), I need to do ____ appointments per week. It’s fun and easy and takes less than an hour. Would you mind if I got your phone number to give you a call about it?

It would really help me out! I look forward to hearing back from you! :)

Questions/Objections

“I don’t live in (your town/state)”: No problem! We have a virtual appointment program where I can walk you through the website over Zoom. And I still get credit toward my (goal/ scholarship). Which day would work best for you?

“Busy”: No problem Mrs. _____, that’s why I will be in and out before you know it! (: Would _____ or _____ be better?

“Get back to me in a week”: I can definitely do that Mrs. _____, but I am in this Huge Contest and I need to complete ___ appointments by ____. Is there any way you can squeeze me in before then?

“Not interested or not going to buy”: That’s great! You don’t need to be interested. I get credit just for showing you real quick. You would be helping me out big time with my goal! Could you squeeze me in on _____ or would _______ be better?