Introduction 

The primary objective of 2u1i is to create synergy or collaboration between universities and industries. Under this program, Students will study for 2 years at university (4 semesters) and 1 year in industry (2 semesters). This course allows students to gain knowledge and be directly involved with the industry through placement in a company or organization according to the field. Industry practitioners will be appointed as supervisors or mentors and are responsible for training students in their areas of expertise. This course is designed to prepare students to face the real world of work, in addition to preparing them with skills and knowledge that are in line with the development of the industry today.

Motion & Graphic Designer

As a Graphic & Movement Designer in this industry which is SIMPLYSITI, my job is to create interesting and effective visual elements to convey a message or concept to the audience. I was given the task of making posters and motion videos for each daily promotion according to the schedule provided. In this case, I use Adobe Photoshop, Adobe Illustrator, and Adobe After Effects to create a visual element. The background of this position involves expertise in graphic arts, animation, and design to achieve visual communication goals. I am responsible for producing works that are aesthetic, innovative, and according to the requirements of the given project.

Job Execution 

1. Re-design BeauSiti Websites

Transformed the beauSiti old design websites into a modern, user-friendly interface with enhanced graphics and chose the color theme Maroon to match with new product launch. Took 5 days to re-design all the elements and design.

2. The BeautEssence + & Event launch

Developed motion graphics illustrating the benefits of a new supplement for beauty, emphasizing its role in boosting overall health. Other than that, create a USP(unique selling point) poster to achieve visual communication goals. Besides that, I was involved in major launch events for new products with Dato' Sri Siti Nurhaliza.

3. New Product : Glazey 

Create a dynamic poster & video content showcasing the hydrating properties of the Glazey Jam Glossy Lip Balm infusion, highlighting its nourishing effects on lips. Other than that, presenting the vibrant color variations in the Glazey Jam Glossy Lip Balm series, creates an enticing visual experience.

Problems & Solutions

1.  Technical Challenges

Face problems when the software cannot process large or complex projects. The solution involves selecting alternative software or optimizing technical work and also I will do my best for find a way to solve the problem by discuss with supervisor.

2.  Tight Time Table

Faced with the need to complete a project within a short period. Managing time efficiently and planning a work schedule is the solution to ensure the quality of work is maintained. Moreover, working in a large industry, the schedule is so tight with daily promotions. Basically, all the design and motion videos takes three to six days to complete.

3.  Creative Non-uniformity

Overcome challenges when the creative vision between the client and the project team is not aligned. The solution involves effective communication to understand and align creative views.

In conclusion, I feel grateful that I was able to do this industrial training because it is the best method for me to learn and gain work experience before finishing my studies and stepping into the real world of work.

A thorough analysis involves an in-depth examination of every step and process involved in project preparation. This includes the scrutiny of design concepts, communication strategies within the project team, and the execution of creative ideas into the final product. Such analysis aids in evaluating the effectiveness of actions taken and devising strategies for improvement in the future.

Throughout the completion of various tasks, there were invaluable skill acquisitions and enhancements. This includes technical proficiency in using graphic design software, the ability to collaborate effectively within a team, and the capacity to handle project time pressures. The findings related to skill acquisition serve as valuable assets that form the foundation of professional capabilities.

The findings related to knowledge acquisition are a crucial aspect of performance evaluation. In this context, the student doesn't just create a final product but also gains in-depth knowledge about the Graphic & Design industry as a whole. This involves understanding client needs, staying abreast of current design trends, and aligning design elements with communicative goals.

In addition, it also helps me understand personal talents and weaknesses, take advantage of opportunities for career development, and overcome threats that may arise. This helped me grow as a Graphic & Motion Designer in an effective and viable way in this huge industry.

Overall, project preparation in the Graphic & Motion Design industry is not just about creating final outcomes, it's also about holistic self-development. Through a comprehensive analysis, recognition of acquired skills and knowledge, and the identification of personal weaknesses, students can build a strong foundation for their careers in this ever-evolving industry. By focusing on improvement and being open to challenges, they can continue to make a positive impact in the world of Graphic & Motion Design.