Graphic Design is a project-based course that introduces the theory and hands-on practice of art and design in digital media and visual design. Trend forecasting, popular-culture, marketing and advertising campaigns play a key role and visionary professionals within the Toronto design community and beyond, DA+D builds visual literacy skills, technical practices and introduces portfolio development projects.
This course teaches the core fundamental principles in 2D visual design and art. Illustrator, InDesign, Photoshop, scanner and other software apps will explored in this course. Students will apply skills to generate awareness and create buzz surrounding various social awareness initiatives. Concept development, group brainstorming, preliminary sketch designs, project creation, exhibiting and posting completed projects as well as verbal and written critiques are all core components of the course.