Skinner's Theory

DEVELOPERS

BACKGROUND

Skinner's theory simply states those employees' behaviors that lead to positive outcomes will be repeated and behaviors that lead to negative outcomes will not be repeated (Skinner, 1953).

"We are automatically reinforced, apart from any particular deprivation, when we successfully control the physical world. This may explain our tendency to engage in skilled crafts, in artistic creation, and in such sports as bowling, billiards, and tennis" (Skinner, 1953: 77)

REFERENCES ~ Coding Spreadsheet - Web View

• Skinner, B. F. (1953). Science and Human Behavior. New York: Free Press.