Invention

The lessons in this module identify how to analyze the audience for your speeches and how to adapt the topic of your speech to the particular audience. This is the first of the Canons of Rhetoric. It is the first step in developing a speech where the speaker asks the question "what is there to know about my topic and my audience?" The answers to this question will help you to focus your goal to fit your audience.

Sub-pages, Speaking with Purpose, Audience Analysis, and Context and Environment are presented in the left hand column (called the "sidebar").