“ BUSINESS OF BUSINESS IS STAYiNG IN BUSINESS”
Sustainable development:
Development that meets the needs of the present, without compromising the ability of the future generations to meet their own needs.
The sustainable economy is not around the corner, it’s already here. Being eco-friendly, saying you're green is not a trend. It is a business reality and sound business practice.
Sustainability and Corporate Social Responsibility (CSR)
Sustainability or CSR is an underlying view of how to conduct business in a responsible way. The basics of making business remain the same. Each business needs to earn enough money to make ends meet.
You need to know
These are the tools of your trade in our view.
Impact of a green investment in hotel business.
A green investment has measurable benefits and non measurable benefits.
Some measurable example:
√ Your Product :
- Marketing and public relations coverage (look how competition marketing green investment !)
- Revenue opportunities
(The service sector is greening. Eco-tourism is projected to capture 25 percent of global tourism revenues in 2012, with international tourists spending $240 billion in eco-tourism destinations the majority of which are in developing countries).
Source United Nations Conference on Trade and Development
√ Your competitor:
Major environmental initiatives announced by many hotel chains, such as Marriott, Hyatt, Fairmont and Kimpton; Starwood’s hotels are built to be LEED certified
400 US hotels have the Energy Star label; many new hotels being built to achieve LEED certification; 23 states, have green hotel certification programs.
√ Your business:
- Reduce cost
Water bill saving and energy savings are the more common goal to achieve.
Water is also involved in many maintenance costs.
√ Your customers
Meeting planners are starting to patronize businesses that care about environment.
Companies, such as Oracle, KPMG and the American Institute of Architects ask hotels about their green practices.
U.S. govt. developing a green meeting standard that will incentivize federal staff and mtg planners to choose green hotels.
AAA, Travelocity, Expedia and Orbitz now highlight green-certified hotels.
Customer interest in choosing green hotels is growing; however, there is confusion about what constitutes a green hotel.
In western countries, domestic composting and waste separations are widely defused. So, they aspect that you do the same.
More and more people is concerned about their health, the impact of their consumption behavior and how to minimize the impact on the worsening natural environment. So, it is quite in fashion to stay in green hotel and accept green services.
Offering green services may expand its market share because it will attract more new guests, especially those eco concerned guests who only have experiences of staying in other kinds of hotels.
What Bali Ecological Center can do for you?
Site inspection for identify area of need:
- Water consumption survey
- Waste water plant survey
- Maintenance cost evaluation
- Waste management survey
After the survey, if some possible improvement has been found, we can propose our solutions.
The main advantage of a third part inspection is a fresh pair of eyes...