Digital marketing constitutes all the modern marketing techniques and is a growing marketing trend, which is why it is important to learn about the fundamentals of digital marketing.
“It’s hard to find things that won’t sell online.” – Jeff Bezos
Once upon a time a few business owners were looking for an easy way to reach to their customers with their products and services. They were struggling to get into the minds of their customers. The business owners did not have any way to reach to their customers quickly. And that’s when digital marketing came to their rescue. It changed the way world looked at marketing once.
With the introduction of digital marketing, the companies realized that their business does not have to be limited to the physical area and they can now spread their wings online, exactly where the world is. With digital marketing comes its fundamentals that you must be aware of to strengthen your digital marketing.
Class Begins: August 21, 2022
Class Time: 8:00 PM to 9:00 PM
Global online reach and visibility
Effective targeting
Increases results of offline marketing tactics
Cost
Variety in digital marketing strategies
Multiple content types
Increased engagement
Speed
Analytics and optimization
Easy to start
Communication
Critical Thinking and Problem Solving
Leadership and Team Collaboration
Comprehension and Application of New Media
Synthesis and the Foundational Knowledge of Business Disciplines
Digital Ethics
Class-1
Introduction
What is Digital Marketing?
Class-2
Digital Marketing for Entrepreneurs
Digital Marketing for Content Creators
Digital Marketing for Corporations
Class-3
Why should you know the fundamentals of Digital Marketing?
How Digital Marketing Really Works
Major Digital Marketing Channels
Class-4
Strategic things you should know (Know your customer & Customer Journey)
Digital Advertising vs Traditional Advertising
Class-5
How Search Engine Works (Including the basics of SEO, SEM, Technical SEO,
On-page SEO, Off page SEO, Keyword Research)
Class-6
Affiliate Marketing, Content Marketing and Email Marketing kick start
Core Pillars of social Media Marketing
Class-7
How Meta Ads works (Facebook, Instagram ad creation)
Class-8
Case solving & Digital Marketing Myths
Chief Executive Officer
CATCH Bangladesh
1 Hour 30 Minutes
2000 BDT