Embedded Files
STATES WE SERVE
AVAILABLE MARKETS
Open: Arizona, California, Colorado, D.C., Florida, Georgia, Illinois, Indiana, Kansas, Kentucky, Maine, Maryland, Missouri, New Hampshire, New York, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Texas, Utah, Virginia
Coming Soon: Iowa, Nevada, New Mexico
Not Available: Alabama, Alaska, Arkansas, Connecticut, Delaware, Hawaii, Idaho, Louisiana, Massachusetts, Michigan, Minnesota, Mississippi, Montana, Nebraska, New Jersey, North Dakota, Rhode Island, South Dakota, Tennessee, Vermont, Washington, West Virginia, Wisconsin, Wyoming
MARKET STATS
☀️ Installed Capacity & Growth
☀️ Installed Capacity & Growth
~139 GW of total installed solar capacity (utility + small-scale) in the U.S. as of the end of 2023, up ~23 % from the year before.
Solar capacity has roughly 8× increased since 2014.
The U.S. added tens of gigawatts of new solar each year recently — solar was the largest source of new electricity-generating capacity added in 2023 and 2024.
🔌 Electricity Generation
🔌 Electricity Generation
Solar energy generated ~6.8 % of all U.S. electricity in 2024 — a significant rise from prior years.
📈 Market & Industry Trends
📈 Market & Industry Trends
Solar has moved from a minor contributor a decade ago to a major part of the clean energy transition, with falling costs and policy incentives driving rapid expansion.
👷 Jobs & Workforce
👷 Jobs & Workforce
The U.S. solar industry employed about 280,000 workers nationwide as of 2024.
Solar remains one of the largest clean-energy employers, with robust workforce demand across installation, manufacturing, sales, maintenance, and project development.
ARIZONA
Loans
Almika | Concert | Sungage
Prepaid
Concert Propel
TPO
LightReach | Sunrun
Market Stats
Right to Solar: Yes
Avg kWh Price: 15.20¢
Avg System Size: 9.5kW
Avg Sold PPW: $2.64
Battery Attachment Rate: 8%
Home Owner Rate: 70.1%
Avg. Consumer Credit: 703
Household Income: $77,315
Peak Sun Hours/Day: 6
Licensing: ROC 348654
Incentives
State Tax Credit, Property Tax Exemption, Sales Tax Exemption
CALIFORNIA
Loans
Concert | GoGreen | Sungage
Prepaid PPA
Concert Propel
TPO
SunRun: Now available!
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 30.55¢
Avg System Size: 7kW
Avg Sold PPW: $3.30
Battery Attachment Rate: 46%
Home Owner Rate: 55.5%
Avg. Consumer Credit: 712
Household Income: $95,521
Peak Sun Hours/Day: 6
Licensing: 1141217
Incentives
Property Tax Exemption, Sales Tax Exemption
COLORADO
Loans
Sungage
TPO
SunRun: Now available!
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 30.55¢
Avg System Size: 7kW
Avg Sold PPW: $3.30
Battery Attachment Rate: 46%
Home Owner Rate: 55.5%
Avg. Consumer Credit: 712
Household Income: $95,521
Peak Sun Hours/Day: 6
Licensing: 1141217
Incentives
Property Tax Exemption, Sales Tax Exemption
FLORIDA
Loans
Sungage
TPO
LightReach: Platinum Dealer
SunRun: Now Available
Market Stats
Right to Solar: Yes
Avg kWh Price: 14.20¢
Avg System Size: 8.4kW
Avg Sold PPW: $3.31
Battery Attachment Rate: 3.5%
Home Owner Rate: 69.7%
Avg. Consumer Credit: 698
Household Income: $73,311
Peak Sun Hours/Day: 5
Licensing: EC13014902
Incentives
State Tax Credit, Property Tax Exemption, Sales Tax Exemption
GEORGIA
Loans
Concert | Sungage
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 14.20¢
Avg System Size: 8.4kW
Avg Sold PPW: $3.31
Battery Attachment Rate: 3.5%
Home Owner Rate: 69.7%
Avg. Consumer Credit: 698
Household Income: $73,311
Peak Sun Hours/Day: 5
Licensing: EC13014902
Incentives
State Tax Credit, Property Tax Exemption, Sales Tax Exemption
ILLINOIS
Loans
Almika | Concert | Sungage
TPO
LightReach: Platinum Dealer
SunRun: Now Available
Market Stats
Right to Solar: Yes
Avg kWh Price: 14.20¢
Avg System Size: 8.4kW
Avg Sold PPW: $3.31
Battery Attachment Rate: 3.5%
Home Owner Rate: 69.7%
Avg. Consumer Credit: 698
Household Income: $73,311
Peak Sun Hours/Day: 5
Licensing: EC13014902
Incentives
State Tax Credit, Property Tax Exemption, Sales Tax Exemption
INDIANA
Loans
Coming soon...
TPO
Coming soon...
Market Stats
Right to Solar: Yes
Avg kWh Price: 16.12¢
Avg System Size: 9kWh
Avg Sold PPW: $3.20
Battery Attachment Rate: 0%
Home Owner Rate: 71.3%
Avg. Consumer Credit: 712
Household Income: $72,000
Peak Sun Hours/Day: 5
Licensing: AHJ specific
Incentives
None
KENTUCKY
Loans
Concert | Sungage
Market Stats
Right to Solar: Yes
Avg kWh Price: 14.20¢
Avg System Size: 8.4kW
Avg Sold PPW: $3.31
Battery Attachment Rate: 3.5%
Home Owner Rate: 69.7%
Avg. Consumer Credit: 698
Household Income: $73,311
Peak Sun Hours/Day: 5
Licensing: EC13014902
Incentives
State Tax Credit, Property Tax Exemption, Sales Tax Exemption
MAINE
Loans
Sungage
Prepaid PPA
Concert Propel
TPO
LightReach | Sunrun
Market Stats
Right to Solar: Yes
Avg kWh Price: 26.29¢
Avg System Size: 6.4kW
Avg Sold PPW: $3.64
Battery Attachment Rate: 3.5%
Home Owner Rate: 77.2%
Avg. Consumer Credit: 720
Household Income: $73,733
Peak Sun Hours/Day: 3.5
Licensing: MS60023204
Incentives
None at this time
MARYLAND
Loans
Concert
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 18.41¢
Avg System Size: 7kW
Avg Sold PPW: $3.11
Battery Attachment Rate: 27.5%
Home Owner Rate: 71.3%
Avg. Consumer Credit: 710
Household Income: $69,183
Peak Sun Hours/Day: 4
Licensing: 6220402
Incentives
Property Tax Exemption
MISSOURI
Loans
Concert | Sungage
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 18.41¢
Avg System Size: 7kW
Avg Sold PPW: $3.11
Battery Attachment Rate: 27.5%
Home Owner Rate: 71.3%
Avg. Consumer Credit: 710
Household Income: $69,183
Peak Sun Hours/Day: 4
Licensing: 6220402
Incentives
Property Tax Exemption
NEW HAMPSHIRE
Loans
Concert | Sungage
Market Stats
Right to Solar: Yes
Avg kWh Price: 23.62¢
Avg System Size: 7.2kW
Avg Sold PPW: $3.12
Battery Attachment Rate: 4%
Home Owner Rate: 73.4%
Avg. Consumer Credit: 727
Household Income: $96,838
Peak Sun Hours/Day: 4
Licensing: 15705
Incentives
Property Tax Exemption, Battery Rebates
NEW YORK
Loans
Sungage
TPO
LightReach: Platinum Dealer
SunRun: Now available!
Market Stats
Right to Solar: Yes
Avg kWh Price: 24.37¢
Avg System Size: 6.7kW
Avg Sold PPW: $3.12
Battery Attachment Rate: 4%
Home Owner Rate: 54.3%
Avg. Consumer Credit: 713
Household Income: $82,095
Peak Sun Hours/Day: 4
Licensing: Multiple
Incentives
State Tax Credit, Property Tax Exemption, Sales Tax Exemption
NORTH CAROLINA
Loans
Almika | Concert | Sungage
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 13.49¢
Avg System Size: 8.2kW
Avg Sold PPW: $2.25
Battery Attachment Rate: 0%
Home Owner Rate: 65.3%
Avg. Consumer Credit: 695
Household Income: $70,804
Peak Sun Hours/Day: 4
Licensing: 107627
Incentives
Power Pair
OHIO
Loans
Sungage
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 15.98¢
Avg System Size: 8.8kW
Avg Sold PPW: $3.19
Battery Attachment Rate: 1%
Home Owner Rate: 69.6%
Avg. Consumer Credit: 706
Household Income: $67,769
Peak Sun Hours/Day: 4
Licensing: 49389
Incentives
SREC
OKLAHOMA
Loans
Concert
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 15.98¢
Avg System Size: 8.8kW
Avg Sold PPW: $3.19
Battery Attachment Rate: 1%
Home Owner Rate: 69.6%
Avg. Consumer Credit: 706
Household Income: $67,769
Peak Sun Hours/Day: 4
Licensing: 49389
Incentives
SREC
OREGON
Loans
Concert | Sungage
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: Yes
Avg kWh Price: 14.12¢
Avg System Size: 4.9kW
Avg Sold PPW: $3.06
Battery Attachment Rate: 6.7%
Home Owner Rate: 63.3%
Avg. Consumer Credit: 717
Household Income: $80,160
Peak Sun Hours/Day: 4.5
Licensing: 252191
Incentives
Property Tax Exemption
PENNSYLVANIA
Loans
Concert | Sungage
TPO
LightReach: Platinum Dealer
SunRun: Now available!
Market Stats
Right to Solar: Yes
Avg kWh Price: 17.60¢
Avg System Size: 7.8kW
Avg Sold PPW: $2.67
Battery Attachment Rate: 1.2%
Home Owner Rate: 71.2%
Avg. Consumer Credit: 713
Household Income: $73,824
Peak Sun Hours/Day: 4
Licensing: PA189346
Incentives
Property Tax Exemption, SREC
SOUTH CAROLINA
Loans
Almika | Concert | Sungage
Market Stats
Right to Solar: No
Avg kWh Price: 13.87¢
Avg System Size: 8.2kW
Avg Sold PPW: $3.06
Battery Attachment Rate: 8%
Home Owner Rate: 70.7%
Avg. Consumer Credit: 692
Household Income: $67,804
Peak Sun Hours/Day: 4.5
Licensing: CLG.125231
Incentives
State Tax Credit, Property Tax Exemption
TEXAS
Loans
Almika | Concert | Sungage
TPO
LightReach: Platinum Dealer
SunRun: Now Available
Market Stats
Right to Solar: Yes
Avg kWh Price: 15.32¢
Avg System Size: 9.4kW
Avg Sold PPW: $2.08
Battery Attachment Rate: 8.7%
Home Owner Rate: 62.5%
Avg. Consumer Credit: 686
Household Income: $75,780
Peak Sun Hours/Day: 6
Licensing: 38601
Incentives
Property Tax Exemption
UTAH
Loans
Concert | Sungage
Market Stats
Right to Solar: Yes
Avg kWh Price: 11.02¢
Avg System Size: 5.1kW
Avg Sold PPW: $3.15
Battery Attachment Rate: 20%
Home Owner Rate: 69.6%
Avg. Consumer Credit: 719
Household Income: $93,421
Peak Sun Hours/Day: 5
Licensing: 12619873-5502
Incentives
Property Tax Exemption, Battery Rebates
VIRGINIA
Loans
Concert | Sungage
TPO
LightReach: Platinum Dealer
Market Stats
Right to Solar: No
Avg kWh Price: 14.46¢
Avg System Size: 6.8kW
Avg Sold PPW: $3.59
Battery Attachment Rate: 3%
Home Owner Rate: 70.5%
Avg. Consumer Credit: 712
Household Income: $89,931
Peak Sun Hours/Day: 4
Licensing: 2705190575
Incentives
Property Tax Exemption, SREC
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