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Shih-Tse Wang, Distinguished Professor
Graduate Institute of Bio-Industry Management
Education | Ph.D. in Marketing, Graduate Institute of Business Administration, National Central University
Experience | Professor and Director at the Graduate Institute of Bio-Industry Management, National Chung Hsing University; Head of the Continuing Bachelor's Degree Program in Bio-Industry Management; Positions at Uni-President Enterprises Corporation Bakery Franchise Division, World Distribution Magazine, 7-Eleven, Uni-President Santi Multi-Store District Supervisor, Marketing Planning Team Leader, Manager, Project Manager, Deputy Manager, Deputy Director, Business Division Management Consultant
Speciality | Consumer Behavior and Marketing Management in Physical and Virtual Channels, including Internet Marketing, Channel Design, Strategy and Brand Development, Behavioral Research
Phone | (04)2285-0963# 17
Email | wsh2008@dragon.nchu.edu.tw
Courses | Bio-Industry Business Analysis, Marketing, Consumer Behavior, Entrepreneurship Management
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