Business Studies Theme 1 & 2

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Knowledge Organisers Set A

THEME ONE

1.1 Enterprise and Entrepreneurship

1.1.1 Dynamic Nature of Business

1.1.2 Risk and Reward

1.1.3 Role of enterprise

1.2 Spotting a Business Opportunity

1.2.1 Customer Needs

1.2.2 Market Research

1.2.3 Market Segmentation

1.2.4 Competitive Market

1.3 Putting a Business Idea into Practice

1.3.1 Business Aims

1.3.2 Revenue, Costs and Profit

1.3.2 Breakeven and Margin of Safety

1.3.3 Cashflow Forecasting

1.3.4 Sources of Finance

1.4 Making the Business Effective

1.4.1 Ownership

1.4.3 Marketing Mix

1.4.4 Business Plans

1.5 Understanding External Influences on Business

1.5.1 Stakeholders

1.5.2 Technology

1.5.3 Legislation

1.5.4 Economic Influences

1.5.5 Business responses to external influences

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