2.1 Growing the business

Lesson 1: Business growth

Lesson 2: Changes in business aims and objectives

Lesson 3: Business and globalisation

Lesson 4: Ethics, the environment and business

2.2 Making marketing decisions

Lesson 1: Product

Lesson 2: Price

Lesson 3: Promotion

Lesson 4: Place

Lesson 5: Using the marketing mix

2.3 Making operational decisions

Lesson 1: Business operations

Lesson 2: Working with suppliers

Lesson 3: Managing quality

Lesson 4: The sales process

2.4 Making financial decisions

Lesson 1: Business calculations

Lesson 2: Understanding business performance

2.5 Making human resource decisions

Lesson 1: Organisational structures

Lesson 2: Effective recruitment

Lesson 3: Effective training and development

Lesson 4: Motivation