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Our Hunt for Hope was our Easter campaign. For this campaign we took everything people love about easter, the eggs and chocolate, and created a campaign that was fun, enjoyable, and inspiring. We created a campaign where people get free will to create whatever design they want on an egg, they are able to write a note to someone, and then put a piece of chocolate in the egg. The idea behind this campaign was people could hide the egg for their roommate or just randomly in the library and when someone finds it, they get surprised with a positive message to spread love to them.
This campaign was a lot of fun for people and was really enjoyable to those who participated. Although club participation was low for this campaign, the people who made the eggs and created the eggs loved the idea and thought it was super cute.
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