Nitori

Here at NITORI, we have a mission “to provide the foundation of prosperous home living to the global community.” That vision is shared by each and every one of our employees, as the cornerstone of how we act as a company. We are also committed to harnessing the capabilities of all of our employees and make effort to achieve our long-term mission, as one of the guidelines for our corporate activities. By building on our mission and achieving it, our aim is to share comfort and luxury with our customers in a variety of different ways.

在NITORI，我們的使命是“為全球社會提供繁榮家庭生活的基礎”。這一願景被每一位員工深刻認同，並作為我們公司行為的基石。我們也致力於發揮全體員工的能力，並努力實現我們的長期使命，這是我們企業活動的一項指導方針。通過堅持並實現我們的使命，我們的目標是以多種方式為顧客帶來舒適與奢華的生活體驗。

Nitori has been advancing towards the realization of its mission “to enrich the homes of people all over the world.” The result is a vertically integrated business model of “Manufacturing-Logistics-IT-Retail Business.” This business model provides customers with products and services that “offering the unexpected,” while achieving efficiency and cost reductions. Furthermore, this business model enables Nitori to take actions from a sustainable perspective, considering total optimization, and leads to the creation of “shared value” that contributes to solve environmental and social issues. We will continue to reform and face the ever-changing challenges of the world. With our customers and all other stakeholders, Nitori will strive for a “better future” for the environment and society and realize sustainability management that is unique to our mission.

NITORI一直致力於實現其使命——“豐富全世界人們的家庭生活”。由此誕生了一個垂直整合的業務模式，即“生產-物流-IT-零售業務”。這一模式為顧客提供“超越期待”的產品與服務，同時實現效率提升與成本降低。此外，該業務模式還使NITORI能從可持續的角度出發，考慮全局優化，創造出“共享價值”，為解決環境與社會問題做出貢獻。

我們將繼續改革，迎接不斷變化的全球挑戰。與顧客及所有利益相關方攜手，NITORI將為環境與社會的“更美好未來”而努力，實現獨具使命特色的可持續性管理。

Key Principles of our Company

✏️Contribution to enriched lifestyle by "offering the unexpected"

✏️ Product safety and security through comprehensive quality control

✏️ Promotion of environmentally friendly business

✏️ Fair and honest trade and respect for human rights in the supply chain

✏️ Contribution to local communities
✏️ Creation of rewarding work environment and promotion of diversity

✏️ Effective cooperate governance

✏️ 通過“超越期待”貢獻豐富的生活方式

✏️ 通過全面的品質控制，確保產品安全與可靠

✏️ 推進環保型業務模式

✏️ 在供應鏈中推行公平誠信的交易並尊重人權

✏️ 為當地社區作出貢獻

✏️ 創造有價值的工作環境，並促進多樣性

✏️ 實施高效的企業治理