A researcher must be honest and truthful because they are accountable for undertaking and presenting research without changing, modifying or suppressing any material. Making certain that the entire research process is thorough, reliable and valid will also contribute to its integrity.
For example, a student who runs out of time and uses fake participant names and answers are falsifying their data and undermining its integrity.
Within research, individuals have rights that must be respected. This means that we are sensitive to their views and opinions and life experience.
Privacy refers to ensuring Confidentiality and Anonymity.