Benefits of Using Magento PWA Studio in Magento 2 Development

Magento, one of the major e-commerce development platform, has recently released Magento PWA Studio 2.1.0 that will offer a complete suite of tools which can be used to build a Magento mobile app. Magento PWA Studio is rapidly gaining popularity and will soon have a lion’s share in the Magento 2 development landscape. If you have questions regarding Magento PWA or wondering how it can enhance your Magento mobile app, this article highlights some of the important benefits of using PWA technology in your Magento mobile apps.

What is Magento PWA?

Magento Progressive Web Application or PWA is essentially a website that can be transformed to look and feel like a mobile app on mobile devices through the web. It generally delivers an app-style user experience such as sending push notifications, offline usage, and more. Combining this trend into the Magento 2 development, Magento 2 is now known as a Progressive Web Application platform. With the launch of Magento PWA Studio, Magento 2 developers can use the set of tools to develop and maintain a PWA storefront built on Magento 2.

Why Use Magento PWA Studio?

Magento PWA Studio is expected to thrive in the mobile web industry with its complete suite of Magento mobile app development tools. Instead of creating separate websites and apps for different platforms such as Android or iOS, PWA enables Magento 2 developers to create a mobile app icon on the user’s device. Despite the fact that PWA is just a website, it has the power to deliver native-app like performance and mobile user experience.

As compared to a classic App Store model, the native apps double up the development effort across different platforms, websites and apps. It also makes it difficult for business leaders to grab and retain users even if they are spending big bucks on the development and promotion of applications. Besides these problems, both mobile applications and responsive websites don’t convert perfectly. As a result, e-commerce businesses have to look for other alternative solutions to deal with such obstacles efficiently.

This is where Magento PWA Studio prompts in. Using PWA technology, you can build PWA on top of Magento 2 and leverage all the benefits of Magento 2 development.

• Fast loading speed: Fast performance is the key benefit of PWA Studio. Researches reveal that nearly 53% of visitors abandon a mobile site if it takes more than 3 seconds to load.

• Enhanced accessibility, no matter the network condition

• Facilitates offline mode usage

Who Will Benefit from Magento PWA Studio?

Both the Magento 2 developer and the customer benefit from this powerful studio.Using PWA Studio enables you to make your customer’s purchase journey easier and faster. Customers can enjoy the app-like experience of your website by adding the website to the home screens of their mobile devices. Or else, they directly access the website through the browser. Your website still can be searched quickly by search engines.

From a Magento 2 developer’s perspective, Magento PWA studio is a new front-end framework that enables you to build PWA on top of Magento 2 and efficiently manage multiple channels using one code base, one implementation, and one app. It comes with a new PWA-optimized reference theme, known as “Venia”.

Magento PWA Studio leverages the potentials of modern browser features like

• Service workers: A script that your browser runs in the background to pull notifications, cache data, and store data.

• Web app manifest: A centralized location that stores meta information about your online store.

Magento PWA Studio is incomplete without GraphQL, which is a component of the development version of Magento 2.3. On an initial level, the PWA Studio brings in new features like full-screen mode, push notifications, secure payments, offline mode usage, and more.

Conclusion

Magento 2 development is gaining popularity among the Magento 2 developers community and e-commerce web app development industry. Now, when Magento has completely converted itself into a PWA platform and is natively supporting headless Magento 2. PWA technology, no doubt, is the best choice to build e-commerce stores with native app-like user experiences. Moreover, use of PWA also ensures less development effort as compared to a traditional standalone app. If you’re excited to learn about Magento PWA Studio, you may head over to the PWA Studio Github repository to learn about the technology. If you’re looking for Magento 2 support for your Magento mobile apps, it is always wise to approach a professional Magento 2 development company that will provide you with world-class Magento 2 development services and reliable Magento 2 support for your Magento mobile apps and PWA Studio.