CREATIVE DUE DATE
Advisor E-Directs = 7 Business Days
Creative Size: 600 pixels wide by maximum height of 1050 pixels
Max File Size: 50kb
Max Subload: N/A
Creative Assets:
Accepted Formats: HTML or Images + Text
HTML file must be provided in final form.
Graphic formats: GIF, Animated GIF, and JPEG (Rich media is unavailable)
Subject line (under 60 characters as best practice)
Company name (under 25 characters as best practice)
List of email addresses where test e-directs are to be sent for approval.
Max Animation Length: Not allowed
Looping: N/A
In Banner Video Supported: N/A
Third Party Tags Accepted: No
Third Party Trackers Accepted: Yes, click tracking only (must be secure)
Verification Tags Accepted: No
Important Notes:
Only available for Globe Advisor campaigns.
Globe staff are not to touch e-direct beyond appending The Globe and Mail approved standard legalese.
Ensure the email template is design responsive and compatible on all devices prior to submission
If providing HTML, please include list of all embedded URLs for testing purposes.
If you are hosting the images in your HTML email, please verify that they are linked correctly.
If applying third party click tracking, our reporting will be limited to the overall number of clicks.
Will need to rely on agency data for breakdown of where clicks occur in the email