The global language learning market size is USD 49 billion in 2020. By 2025, it is projected to reach USD $115 billion (Chowdhry, 2023). Additionally, language learning application market size was USD 3.147 billion in 2021. By 2031, market is expected to reach USD 16.63 billion with a compound annual growth rate (CAGR) of 16.38% (Business Research Insights, 2023).
(Business Research Insights, 2023)
Memrise offer both free and paid subscription options. Here are the breakdown of their pricing structure (Memrise, n.d.-d):
Memrise made an estimated $21.5 million revenue in 2022, a 12% decrease year-on-year;
Memrise has 65 million registered users;
It has raised $21.8 million, with its latest round in June 2018;
It currently employs 71 employees (Curry, 2024b).
(Curry, 2024b)
(Curry, 2024b)