Convertkit Review + free on-demand live workshop

Convertkit has been around for quite some time now. The team behind ConvertKit is spread around the globe, working remotely from over 20 different cities. They come together for one purpose: to help online creators earn a living.

What is ConvertKit used for?

Convertkit is an all in one email marketing platform and software program that allows you to grow your audience and market your products and services using the power of email automation.

No need to invest loads of money or waste valuable time figuring out how to start your business at the beginning. All you need is a platform like ConvertKit and the ability to grow your audience.

So no need to worry if you are just getting started with email marketing, ConvertKit is the best platform to get started with as it is easy to use and has less complicated features than other platforms. If you would perhaps like to see and compare ConvertKit with other email marketing platforms as alternatives, then you could read this article I wrote on Getresponse.

Back to the ConvertKit review

So just like many other email marketing platforms, ConvertKit has its fair share of users that favor it, and others, well, not so much and that is perfectly fine.

For me, I find using ConvertKit as simple as cake and I also like the fact that everything is laid out simplistically. The interface is easy to navigate and all the features are exactly where you can expect to find them, in the dashboard panel.

There have been some people who have complained about the ConvertKit platform not having a good enough support that responds in realtime, instead, they gently refer you to their frequently asked questions section which come in the form of articles type of guideline help, which is not such a bad thing at all in my view except for the fact that the majority of people would feel more comfortable being helped by actual customer support agents.

Who uses ConvertKit?

Convertkit is used by business owners, brand owners, digital marketers, and well as individuals who are doing online marketing. Convertkit is generally used by anyone who is looking to sell their products and services online as well as building a list of email subscribers to further educate them about their products and services, promotions and discounts and much more.

Not only is it used by businesses and brand owners, but creatives and entrepreneurs can also use Convertkit to build their audiences and educate their potential customers and fans.

For example, musicians and artists can use Convertkit to sell their tickets to their next event whilst building their fan base as email subscribers then, later on, sell them some merchandise or digital behind the scenes exclusive content.

The ConvertKit Free plan is the best way to start your creative or entrepreneural project today.

You don’t need a website. You don’t need social media. You don't need to invest a lot of time and money right now. All you need to do is put your idea on a landing page.

With a free ConvertKit account, you can build unlimited landing pages to start growing an audience for your new project. Choose from 30 different templates, add your content, personalize the design, and hit Save.

Here’s a short video showcasing how to create a free landing page inside of ConvertKit:

A landing page is the first step in getting feedback from people you trust. Does your idea have traction? Are people excited to learn more? That’s the first step.

Along with the ability to create as many landing pages as you want, the Free plan also gets you access to the ConvertKit Community- an online gathering of creators from all over the world working toward their goals and dreams, just like you.

There are member-lead groups within the community, specific to different industry niches that allow for further connection, space for questions and discussions, and brainstorming.

As a new creator, having this community could be the foundation of any successful business. You need people in the trenches of creative life with you.

ConvertKit features

When it comes to Convertkit and its features, you could just imagine what to expect considering the fact that the free plan alone comes with more than enough features for you to get started with.

On a real note though, the free plan is way more than enough for you to get started with but bear in mind that you will only be able to build a list of up to 1000 subscribers.

With that said, as your business and your brand grows, so will your audience and then that is where things start to get a little bit hectic from thereon.

Meaning more responsibility and best of all more automation taking place and working in the background for you whilst you focus on other areas of your business, inevitably leading to an upgrade because realistically speaking the free plan can only get you to a certain point.

But also because you will need the help of other tools to integrate the whole process and give a flawless experience to your customers.

Email Sign-Up Form

Email sign up forms are what allow you to forge a deeper level of communication with your audience or visitors that land on your website. These forms determine whether you get permission from your visitor, turning them into a subscriber adding onto your steady growing email list.

I like that Convertkit gives you unlimited sign-up forms, you can customize all of your forms according to your preferences, the forms come with a lead magnet delivery feature, you get the ability to add custom fields in case you need to add more information and last but not least these forms are GDPR compliant, so you are safe from any governing rules and regulations you need to adhere to.

These are great for when you start outgrowing your email list and you could strategically place these forms in the sidebar of your blog or website. And since you will expect your visitors to give you their email address, it would only make sense to give them something in return, which would be your deliverable freebie or what we call opt-in incentive.

This form is different from the above mentioned as it takes up less space on your blog or website and the good part is that they only show up after a set period of time, or you could set the form to show up right before the visitor is planning on leaving your website or blog.

These forms yet again differ from the latter, as they allow you to build an email list using your newsletter. Newsletters are the best way to keep your subscribers informed and educated about what is happening in your business, what changes should your customers or subscribers expect new team members who are now part of the business, company events, and so forth.

These are the type of forms that are powerful in their own way as they are fully customizable in every way possible. Let's say you have multiple categories within your website or blog, in that case, you could easily build a system that helps you tag and segment your readers from the first moment they sign up to your email list.

Better yet, you could go the extra mile and add those categorized opt-in forms to specific blog posts on your blog!

These forms are designed to be responsive on any platform and devices, be it a cellphone, tablet, or computer. You can change the colors to suit your brand colors, change the text layout including the imagery to suit your brand. Create custom fields to gather specific data for example first name, last name, middle name, and nickname.

This automation feature allows you to set up custom pathways for your funnels by integrating events, actions, conditions, and strategic sequencing. When you put everything together, these elements set the forecast for your subscriber's journey.

How cool is it knowing that you are able to see how your customers act including how many of them have completed or gone through each step? This helps you know how your content is performing as well as how your subscribers engage with that content on every level.

With over 70+ integration partners like Shopify, Woo-commerce, WordPress, Instapage, and much more. So no matter what platform you decide to switch up to you can always integrate your email marketing tools.

Not only do landing pages create a seamless path to turn your readers into subscribers, but they also help you gather information to connect with your audience and increase your sales.

If you happen to be working on a new project and just can't wait to make an early announcement to build up a bit of excitement and anticipation, then setting up a coming soon landing page will keep the momentum and suspense going. This will motivate you to keep going and fulfill your promise to your dedicated audience.

These landing pages also come as fully customizable templates that provide quick accurate metrics on conversion rates as well as the actual number of subscribers, at the same time you can set up your own tracking methods and optimize your landing page.

But it doesn't stop there though, along with advanced tracking options, go ahead and add your Google analytics or your Facebook business ID to connect your landing page to find out more even more data about your audience whilst growing your business at the same time.

In case you didn't know, you can also help your readers or audience find you, rather than you finding them, how? by simply filling in the SEO data-title and description with targeted keywords!

The email designer tool does exactly what the name implies, it designs your emails for you so that you don't have to crack your head all the time. Because I know how you always complain about how emails keep cracking your head lol.

This feature will help you to write professional captivating emails so that you can focus more on writing the content and actual copy of your message.

As with anything else, the simpler the email, the better the chances if it is seen, read, responded to, and finally converting.

Add your logo quickly, go ahead, and add a clear call to action buttons within your emails that make your readers take action.

Convertkit Pricing Plans

The price points are quite reasonable considering the fact that they give you a completely free plan to get started with and it's an actual plan, not a 30-day trial right?

Convertkit Review conclusion

I trust that by now this Convertkit review has given you a better understanding and a clear picture of what Convertkit is all about and what is possible for you, should you decide to start using it for your business or brand.

In closing this email marketing platform is worth using and very simple to use, all you have to do is start experimenting with it as much as you can and discover for yourself what it can do for your business or brand starting today.