Which of these email marketing platforms, Aweber or Getresponse, is best for your company? In this piece, we'll compare the two products and point out their significant differences.

What are the functions of Aweber and Getresponse?

Aweber and Getresponse are services that allow you to:

• keeping an email list active

• making eye-catching email templates

• sending out e-newsletters to your list of subscribers

They also let you use ‘autoresponders' to automate your contacts with subscribers.

Autoresponders are e-newsletters that are sent to your subscribers at predetermined intervals and according to predefined rules.

aweber vs getresponse pricing

aweber

Aweber offers two different plans: “Aweber Free” and “Aweber Pro.” As the name implies, “Aweber Free” allows you to use the service for no cost. However, there are some restrictions: it's only free for anyone with fewer than 500 subscribers, and any newsletters you send will have Aweber advertisements. Despite these drawbacks, it's a very handy choice for fledgling enterprises who don't have a lot of cash.

The “Aweber Pro” subscription unlocks all of the platform's primary features, with the following pricing structure:

• 500 subscribers or more: Monthly fee: $19.99

• 501 to 2,500 people: Monthly cost: $29.99

• $49.99 per month for 2,501 to 5,000 people

• From 5,001 to 10,000, the monthly fee is $69.99.

• From 10,000 to 25,000, the monthly fee is $149.99.

Non-profits (3 months free, then 25% off) and students (20% off) can both take advantage of discounted rates.

The number of subscribers you can add to your list is the biggest difference between both options. However, even the smallest plan has all of AWeber's features. You can also request a customized price if you need more than 25,000 subscribers.

Getresponse

Basic – for $15 a month, you can send an unlimited number of emails to a maximum of 1,000 subscribers.

Plus, for up to 1,000 subscribers, the price starts at $49 per month.

Professional — $99 per month for a maximum of 1,000 subscribers

Max is a negotiable amount.

There's also a 30-day fully working free trial (this works with up to 1,000 subscribers)

The addition of landing pages, webinars, and e-commerce are the main distinctions between the Getresponse subscriptions, with more functionality being supplied as you invest more.

aweber vs getresponse - which is the most cost effective?

When comparing Aweber and Getresponse, the Getresponse ‘Basic' plans are definitely the ones to look at because they are feature-wise equivalent to all of Aweber's plans.

Getresponse is unquestionably the most cost-effective option at the beginning of the process. Using the Getresponse ‘Email' plan instead of the Getresponse ‘Email' plan saves you $14.99 a month if you have a list with 500 to 1,000 members.

Aweber offers savings as well, although they aren't quite as generous: paying annually saves you 14.9 percent on the ordinary subscription.

Nonprofit organizations can potentially get a 30 percent to 50 percent discount (with the more generous discount being available if you display the Getresponse logo on your website and allow Getresponse to market you as a partner).

Each Getresponse ‘Basic' plan is $4.99 a month cheaper than the equivalent Aweber plan for lists with over 1,000 subscribers. Getresponse also offers significant discounts if you pay for one or two years in advance: 18% and 30%, accordingly.

In terms of pricing, I'd say Getresponse comes out on top.

aweber vs getresponse - features

The main functions of Aweber and Getresponse are comparable, with the following being the most important:

1. Capturing data and hosting mailing lists

2. A variety of responsive e-newsletter templates that are pre-designed.

3. After subscribers sign up for your newsletter, you can use the autoresponder feature to send them automated e-newsletters at predetermined intervals.

4. Message builders that allow you to write and edit e-newsletters without coding Statistics on the percentage of subscribers that view your emails, click links, or unsubscribe

5. Integration with 3rd-party applications (for example, e-commerce apps or CRM services)

6. A landing page creator.

aweber

• Over 700 mobile-responsive email templates and a drag-and-drop editor for personalizing them

• Email automation that may be customized, including the ability to have particular actions send certain messages.

• The capacity to plan out each email campaign completely ahead of time.

• Sign-up forms that are mobile-friendly and customized for collecting email addresses.

• You can manage your campaigns from anywhere using a range of mobile apps.

• Create segregated subscriber lists with this feature.

• You can track open rates, click-through rates, and more using email tracking.

Aweber and Getresponse have some key distinctions.

There are a few functionalities in Getresponse that aren't available in Aweber:

1. Webinars

2. ‘Conversion Funnels' are a term used to describe a series of steps that lead

3. A website creator

4. Notifications through push

5. Live chat feature is available.

Both Aweber and Getresponse offer a large number of templates, although Aweber's is far larger: 700 versus 115 or so for Getresponse.

Aweber templates

Use graphics to engage your subscribers.

Do you require images? There are over 6,000 royalty-free stock photographs to pick from on our website. Alternatively, you may upload your own images and gifs and we'll host them for you for free.

Send personalized emails.

People who read your last email should be segmented, and those who didn't should be re-engaged. It's the most straightforward technique to ensure that the appropriate individuals receive the right messages.

Getresponse templates

In either case, both products have a large number of templates to pick from, and the quality is great in both. In terms of quality, I think Getresponse's templates are slightly more appealing or modern than Aweber's; but, Aweber's broader template selection may make it simpler to locate something that fits your brand.

Both Aweber and Getresponse offer responsive designs, which means they will automatically alter the layout of your e-newsletter to fit the device on which it is being viewed (mobile, tablet, desktop etc.).

Email with AMP

E-newsletters have traditionally been pretty static affairs, consisting of a mixture of text and photos. Aweber has a leg up on Getresponse — and most other email marketing platforms — in the field of AMP for email.

Because of its ‘dynamic' nature, AMP emails encourage users to return to them on a regular basis, transforming them into far more effective and entertaining pieces of information.

Marketing automation 

Getresponse just launched a feature called "Marketing Automation" that takes autoresponders to a whole new level. This lets you utilize a drag-and-drop builder to design sophisticated automation workflows — you basically create a "automation flowchart" that instructs Getresponse what to do when a user does a given action.

In Getresponse, you may utilize a variety of triggers to shape your automation workflow, but the following are the most important:

1. Opens an email

2. The number of times a link is clicked

3. Purchases of goods

4. Carts that have been abandoned

5. Visited URLs

6. A modification in the data of a subscriber's custom field

The key advantage of a single opt-in process is that it allows users to subscribe to your list more easily. A double opt-in approach is more effective at ensuring that those who subscribe to your list are using valid email addresses.

Integrations

In comparison to Getresponse's 150 or so integrations, Aweber offers over 800, giving it a far more versatile tool for connecting to other apps.

Aweber and Getresponse both have a good number of third-party connectors. Amazon, Paypal, Salesforce, Facebook, and Twitter are just a few of the well-known services that have been integrated.

There are two types of opt-ins: single opt-in and double opt-in

The key advantage of a single opt-in process is that it allows users to subscribe to your list more easily. A double opt-in approach is more effective at ensuring that those who subscribe to your list are using valid email addresses.

When someone signs up for your mailing list using double opt-in, they will receive a confirmation email with a link that they must click before they are added to the list.

Both Aweber and Getresponse allow you to collect email addresses using either a "single" or a "double" opt-in method. Users are added to your list right away with single opt-in.

landing pages

Landing pages are another area where Getresponse has an advantage over Aweber right now. Landing pages, sometimes known as "squeeze pages," are websites that are specifically designed to collect information. They usually include a form, some attractive photos, and a tiny amount of text explaining why providing your email address is advantageous.

You receive a landing page creator out of the box with both Aweber and Getresponse, which allows you to use numerous templates and a drag-and-drop editor to build a solid landing page.

Although Aweber has a landing page builder, it is far more simplistic than Getresponse's, with only a few designs and no automatic A/B testing. As a result, it is far less useful than Getresponse's. It does, however, have a more user-friendly interface.

Aweber and Getresponse both let you add a Facebook pixel or Google Analytics tags to your landing pages to track conversions from ad campaigns.

Neither platform, though, appears to provide cookie consent mechanisms that allow users to opt - in or out of this tracking. This isn't ideal from the standpoint of privacy or, more critically, GDPR compliance.

aweber vs getresponse - getresponse'S ADVANTAGES

The ‘send time optimization' option in Getresponse has the ability to greatly boost your open and clickthrough rates - Aweber doesn't have anything comparable.

Getresponse comes you the ability to sell things and construct sales funnels right out of the box.

Its customer service is available in several languages, but Aweber's is limited to English.

Aweber is more expensive, but this product is less so.

If you pay for the product annually rather than monthly, you will receive an 18% discount, and if you pay for two years in advance, you will receive a 30% discount. These reductions are larger than those offered by Aweber.

The landing page builder in Getresponse is more advanced than Aweber's.

Getresponse has a number of services that Aweber does not, like webinars, a website builder, push notifications, and live chat.

Getresponse's 'Marketing Automation' features currently outperform Aweber's similar workflow-based automation tools — by a long shot.

1. A website creator

2. Conversion funnels are a type of funnel that is used to convert

3. Notifications through push

4. Chat in real time

You can run webinars straight from within your Getresponse account if you purchase a Getresponse plan (‘Plus' or higher) – something you won't be able to do with other top email marketing tools like Aweber, Mailchimp, and Campaign Monitor. Because webinars are often used to generate leads, connecting them with your email marketing software could be beneficial.

In terms of attendee restrictions, the ‘Plus’ plan allows you to hold a webinar with up to 100 people; the ‘Professional’ plan’s maximum is 300 and the ‘Enterprise’ plan’s barrier is 500.

A third-party tool like Gotowebinar would be required if you wanted to run webinars with Aweber. This adds to the cost, but on the plus side, there is an official Gotowebinar integration for AWS.

aweber vs getresponse - AWEBER'S ADVANTAGES

1. A larger number of templates are now available.

2. It has additional third-party app integrations.

3. Its split-testing capabilities are a little more versatile.

4. It's possible to use AMP for email.

5. There is phone help accessible.

6. It provides a completely free plan (so long as you have less than 500 contacts on your mailing list).

Website creator

One thing to keep in mind with Getresponse's website builder is that the sites it generates aren't especially speedy or consistent with Google's new Core Web Vitals performance guidelines. If you're serious about creating a website or an online business, more well-known systems like Shopify or WordPress are still preferable choices.

The new Getresponse website builder allows you to construct a website from within the Getresponse User interface and link it to a domain you own.

Conversion funnels

Getresponse intends to make it simple for you to develop sales funnels without the use of any additional software (aside from a payment processor like Paypal or Stripe).

• Make a catalog of products.

• Make and run Facebook ad campaigns.

• Construct landing pages

• Subscribers can be added to an autoresponder cycle.

• Users are directed to sales pages (also created in Getresponse)

• Receiving payment for goods (using several leading payment gateways)

• If necessary, send abandoned cart emails.

Getresponse features a feature called "Conversion Funnels" that tries to transform the product from an email marketing platform to a marketing and e-commerce platform all in one.

Third-party e-commerce platforms, such as Shopify, BigCommerce, and Etsy, can be coupled with this capability if desired. Sophisticated e-commerce operators will benefit from using more recognized e-commerce platforms like BigCommerce or Shopify to sell things online, but this all-in-one strategy may appeal to small companies that are just getting started.

Aweber will allow you to connect Stripe to your landing pages, allowing you to conduct some online selling; but, the Getresponse e-commerce setup and funnel mechanism are far more developed right now.

WordPress integration

Your WordPress website is a great place to start with email marketing. Including an opt-in box on your website encourages visitors to join your mailing list. GetResponse and AWeber are both multi-platform services, however GetResponse and AWeber both have a WordPress integration option.

You may use this tool to generate sign-up forms in AWeber and then embed them into your WordPress site. Visitors can also join your mailing list by leaving a message or registering for an account.

Live chat

Getresponse now provides a ‘chat' tool that adds live chat capabilities to your website, as the name implies. You add a snippet of code to your site to enable this function, which then displays a live chat option to your visitors. Aweber does not provide an equivalent feature.

Notifications through push

Another Getresponse feature that Aweber doesn't have is its "push alerts. You can allow visitors to your site to opt in to browser-based notifications (which you can display to your site visitors in the future regardless of what website they're presently viewing) by adding a snippet of Getresponse code to your site.

You can also utilize these alerts as part of an automated subscriber journey — for example, 1 hour after a subscriber clicks on a link in an email about a promotion you're running, you could display a notification in their web browser about that promotion. This function is only accessible on the ‘Professional' or ‘Max' plans, which are more costly.

aweber vs getresponse - CUSTOMER CARE

Aweber and Getresponse have recently earned Stevie awards for customer service, which speaks well of both firms' efforts. However, if you require phone help, Aweber is the superior choice. Unlike competitors like Mailchimp, Mad Mimi, and Campaign Monitor, Getresponse provides phone assistance (and toll-free to boot, if you live in the US). Email and live chat are both options.

Aweber's email support is only available in English, but Getresponse's is available in eight languages (English, Polish, German, French, Spanish, Italian, Russian, and Portuguese).

Unless you're on the enterprise-level "Max" plan, Getresponse used to offer phone assistance, but currently only offers live chat and email support.

In terms of support quality, I've used Getresponse's live chat service a lot and have always found the responses to be swift and the representatives to be really helpful and knowledgable. (However, I haven't always been a fan of email support - it's always taken us significantly longer to obtain help through this channel, and the quality hasn't always been as good as the chat service.)

aweber vs getresponse - WHICH ONE SHOULD YOU CHOOSE?

Both of these services are solid choices in general. They have a lot of features, a lot of subscription plans, a lot of assistance, and a lot more. Which one you should choose will be determined by your circumstances and objectives:

AWeber.

AWeber is the solution to use if you want complete control over the appearance of your emails and want to tailor and target them accurately. You have complete control over your email marketing campaigns with this tool. It also has a more user-friendly dashboard.

GetResponse.

GetResponse is a godsend if you're a busy person who wants your email campaigns to run themselves. In terms of automation, it is the most advanced. This platform also has a financial advantage because you may tailor your plan to meet your specific requirements.

If you're still undecided, we recommend taking advantage of the free trials offered by both services. Finally, the most important thing is that you feel comfortable using your selected email marketing platform, and there's no better way to determine that than by giving each one a try.

Additionally, you may wish to read our full Getresponse review or our full Aweber review.