(discussing the effectiveness of the text)
You should not have direct quotations in your conclusion
You should not use the words “ethos, pathos, or logos” in your conclusion
**Once you get into paragraph form, you can decide to reorganize it however you choose. In outline form, keep things in this order.
Summary of Relevant parts of your argument:
What the text argued (author’s purpose) and HOW
What elements make it (in)effective? (Societal, human behavior, other)
What it relies on the audience believing / wanting
The audience is motivated to action by…
What does it count on the audience overlooking?
What did the author not see as very important to explain or address?)
(optional) what could make it more effective
Final Statement:
Even though…
It is (not) effective because…
In my personal experience / opinion
(I imagine that) for its intended audience…