globalisation, technology, quality expectations, cost-based competition, government policies, legal regulation, environmental sustainability
Only In Greenland They Quietly Chew Gum Leaves Every Christmas
At every stage of the production process there is potential for technology to be applied to improve efficiency and quality.
Namely changes or improvements in tools, machinery, transportation or information technology systems.
Consider the transforming resources with car manufacturing...
Both businesses are producing motor vehicles, but the transforming resources are fundamentally different. Operations managers in modern factories are required to keep up with rapidly changing technologies, CAD and robotics in order to:
Decrease Cost of production (by reducing the labour content)
Increase Quality (by the repeated, minutely controlled processes achievable with robotics and automation)
Decrease Production Time Frames (by the increased efficiency of robotic processes)
Deliver The Customisation Levels Specified by marketing (internet enabled robots can perform different activities on each car by reading RFID tag on the chassis and then automatically modifying the pattern of welding, colour of paint, selection of part etc)
Grocery giant Woolworths is building a new automated warehouse in Sydney’s western suburbs, as it gears up for more of its customers doing their weekly shop online.
Woolworths is partnering with Austrian automated systems company Knapp to build the robotic warehouse
Explain Swedwood’s use of technology to satisfy the demand by IKEA for its PAX wardrobe.
Making The Billy Bookcases
3:20 – 6:56 (timber mill),
11:53-18:50 (Billy bookcase)
Question 23 (2015)
North Coast Manufacturing makes customised furniture for its clients.
How could technology influence the transformation process at North Coast Manufacturing? (2 marks)
"How does an understanding of the influences (technology) on operations contribute to business success"
Consider PEEL
Define
application of innovation devices, methods and machinery on operation processes.
Point
Technology can be applied to every aspect of a business’s operations e.g. administration of operations (computers, scanners, telephone systems etc) and in the operations processes themselves (robotics CAD, CAM, tooling technologies)
Explain
Increase efficiency, remove bottlenecks, reduce need for other transforming inputs such as labour and hence assists in achieving cost leadership and profit maximisation. Technology assists in achieving product differentiation
Example
Apple: Apple invests heavily on research and development in an attempt to differentiate their products by creating leading edge technology i.e. introduction fingerprint and facial recognition
Woolworths- Robotic warehouse
IKEA- Technology to satisfy demand
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