Executive Summary

Value Proposition

For people ages 65 and above who are capable of using a smartphone but need the accessibility, awareness and ability to carry out holistically beneficial fitness activities that are integrated within their homes. Our solution, FitNest, aims to promote better well being and the ability to live without the effects of aging holding our users back. To do this, FitNest provides guidance and resources to empower users through personalized fitness tracking routines that accommodate age, varied skill levels, and health conditions.

Unlike existing solutions such as the fitness app, SilverSneakers Go, and trackers such as Fitbit, our app FitNest allows users to track their activity progress and receive real personalized feedback from physical therapists about their progress. We do this by integrating fitness data from devices’ health apps and linking users’ fitness portfolios with their physical therapists, as well as creating a knowledge bank for users to find new and relevant exercises endorsed by these professionals.

Our primary research highlights that 70% of our users want to learn more types of exercise but don’t have access to do so. Furthermore, given that almost 95% of our users have visited therapists, creating an accessible interaction method would bolster the physical fitness of those 65 and above through the increased awareness and tailored guidance that FitNest provides. Our surveys also highlighted our users’ concerns for safety and privacy within our app. By integrating an emergency call feature, secure data handling, and professional-recommended exercises into the app, our app prioritizes health, safety, and user privacy (see Appendix B).

Next Steps

• Set up checklist for the camera scanning page

  • Prioritize user safety

  • Ensure that the furniture is stable, sturdy, and appropriate for the user to exercise with

• Work with Amazon, Apple, Google, and Android to implement their services into our app

  • Apple’s Health app, Google Fit app for Android products, and Amazon’s scanning technology

• Create the app

• Conduct more testing to determine if our app meets user needs

• Create a physical smart wristband

  • Wristband will buzz once an hour to remind the user to stand

  • Encourage movement and discourage prolonged sitting

  • Can track motion for workouts to provide more accurate statistics

• Monetize app through subscription