Sony CyberShot W370

Take impressive, 14.1-mega-pixel photos with this compact digital camera. The DSC-W370 captures amazingly detailed images with a 34mm equivalent 7x zoom lens. Reviewing your shots is easy on the 3.0" LCD (diag.) and advanced features including Easy mode, i Auto and Optical Steady-shot® image stabilization™ eliminate the guesswork in tricky lighting environments. There's also awe-inspiring 243-degree Sweep Panorama mode and 720p HD movies. For displaying pics in breathtaking HD, use the built-in HDMI™ output (cable sold separately).

14.1 Mega-pixel Super HAD™ CCD Image Sensor

A powerful 14.1 mega-pixel 1/2.3” Super HAD™ CCD image sensor helps you capture gorgeous images with superb contrast and clarity down to the finest detail. With 14.1 mega-pixels, you can create stunning, photo-quality prints up to A3+ (13x19”) size, or crop your images and still come away with high resolution shots.

Self-Portrait Timer

Self-Portrait Timer helps take the guesswork out of self portraits by utilizing Face Detection technology to recognize when your face enters the frame. Once the camera detects your face, it triggers a 2-second timer, and then snaps a picture.

Intelligent Auto (i Auto) mode

Unlike traditional auto mode, Intelligent Auto (i Auto) mode thinks for you, recognizing scenes, lighting conditions, and faces, and adjusts settings resulting in clearer images, faces with more natural skin tone, and less blur. By incorporating advanced features such as Intelligent Scene Recognition, Face Detection technology, and Optical Steady-shot™ image stabilization, i Auto mode lets you take advantage of the latest Sony® Cyber-shot® technology without leaving auto mode. Whether you’re shooting landscapes, capturing a beautiful flower, or taking pictures at an in-door birthday party or wedding shower, i Auto mode will optimize your camera’s settings to help ensure you come away with a great shot.

Optical Steady-shot™ image stabilization

Optical Steady-shot™ image stabilization uses a built-in gyro sensor to detect camera shake and automatically compensates to help prevent blur without sacrificing image quality.

Motion Detection

Motion Detection, along with Face Motion Detection adjusts ISO sensitivity and increases the shutter speed when movement is detected, reducing blur in moving subjects and faces.

Scene modes

The DSC-W370 features 10 convenient scene modes: High Sensitivity / Twilight / Twilight Portrait / Portrait Snap / Landscape / Beach / Snow / Fireworks / Gourmet / Pet.

PHOTO MUSIC

PHOTO MUSIC combines images with music (4 tracks, 5 minutes per track) to produce fun and entertaining slide shows with standard visual effects (Simple, Nostalgic, Active, and Stylish). Select from pre-loaded tracks on the camera or transfer your own from your compatible computer (sold separately).

Photo TV HD

Bring your photos to life and enjoy highly detailed, high definition images with Photo TV HD-capable Sony® BRAVIA® HDTVs. Photo TV HD fine tunes settings on your Photo TV HD enabled BRAVIA HDTV, such as sharpness, gradation, and color to display images that look more like printed

Includes Sony® PMB Portable software

With the pre-installed Picture Motion Browser (PMB) Portable software the DSC-W370 makes it easy to pre-select videos and images in the camera and conveniently upload them from the camera to a compatible PC and popular Internet sharing sites⁵ without the need for any additional software or install.

3.0"¹ Clear Photo LCD™ display (230k pixels)

Generous 3.0” (230K pixels) Clear Photo LCD™ display features sharp, natural color that makes it easy to compose shots, read menus, and view photos, even in bright sunlight.

HD MP4 Movie Mode

In 720p MP4 movie mode the camera shoots 1280 x 720 high definition movies at 30 fps, which is the format when working with a PC. Users will create high quality movies with full use of optical zoom in their Cyber-shot^®DSCs in files small enough to transfer to compatible PC or Mac^®. Once transferred to your computer you can effortlessly upload your media to popular photo and video-sharing websites such as Photo-bucket^® and You Tube ^TM. (Compatible computer with Internet capability required)

Anti-blink Function

It’s frustrating to think you’ve captured that perfect shot, only to review it later and discover one of your subjects blinked just as you pressed the shutter. When the camera is set to Soft Snap, the Anti-blink function captures two images, recording only the photo with less squinting or blinking. If a blink is detected in other shooting modes, a warning will be displayed after you take the shot.

Face Detection technology

Sony’s Face Detection technology can automatically distinguish between children and adults. Face Detection technology detects up to eight individual faces and adjusts flash, focus, exposure, and white balance to help deliver crisp, properly lit images of family and friends.

Dynamic Range Optimizer Standard and Plus

Dynamic Range Optimizer (DRO) Standard and Plus uses a sophisticated algorithm to help recover shadows and highlights. The result is more natural images with clearer details that more closely match what your naked eye sees. DRO is particularly effective when shooting back-lit portraits or any scene with a dramatic contrast between background and foreground lighting. DRO Plus allows for even greater optimization by analyzing each region of an image and performing additional image processing.

Function Guide:

This beginner-friendly optional function helps navigate through the various functions and settings displaying the description of chosen functions or settings on the LCD screen.

In-Camera Retouching Tools

Retouch and enhance your photos on the go with in-camera Trimming, Red-Eye Correction, and Unsharpened Masking functions

Includes Sony PMB (Picture Motion Browser) Software ver. 5.0

Sony Picture Motion Browser software offers a simple, intuitive way to transfer, sort, and view your video and still images on your compatible PC. In addition, multiple output options let you burn your memories to DVD (sold separately), as well as take advantage of one click upload to a number of popular video and photo sharing sites

Sony Lens with 7x Optical Zoom

7x optical zoom lens brings distant subjects closer for great outdoor, sports, and travel photos.

Sweep Panorama mode

Reach beyond the traditional wide angle lens, and capture more breathtaking shots with Sweep Panorama Mode. Simply press the shutter button and sweep the camera in the desired direction and the camera continuously shoots at a high speed, then seamlessly stitches the images together with automatic position adjustment to create one stunning panoramic image. Available in wide and ultra-wide options, the camera can take panoramic shots of up to 243 degrees. Now capturing wide landscapes is as easy as press and sweep.

Intelligent Scene Recognition (i SCN) Mode

Intelligent Scene Recognition (i SCN) Mode automatically detects eight different types of scenes and, within just 1/30th of a second, selects the appropriate camera settings: Back-light, Back-light Portrait, Twilight, Twilight Portrait, Twilight using a tripod, Portrait, Landscape, and Macro. i SCN has two modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the optimal settings. In Advanced Mode, the camera takes a photo with the optimal settings and, if in difficult lighting (low light or back light) immediately takes a second photo with another optimized setting so you can choose which to keep.

High Sensitivity Mode (ISO 3200)

High ISO allows for faster shutter speed, so you can take photos indoors or in low light without the need for a flash. In addition to High Sensitivity Mode (ISO), you can select up to seven ISO settings (Auto, 80, 100, 200, 400, 800, 1600, 3200) when shooting in Program Auto Mode to adjust sensitivity to your shooting conditions.

Smile Shutter™ technology

Smile Shutter™ technology captures a smile the moment it happens. Simply press the Smile Shutter™ button and the camera does the rest. You can also select adult and child priority and indicate the degree of Smile Detection Sensitivity. Intelligent Scene Recognition can now be used together with Smile Shutter™ mode when the Intelligent Auto mode is on. This means that beautiful smiles can be captured with settings optimized for the particular scene, even in difficult conditions such as twilight and back-lighting.

Easy Shooting Mode

With Easy Shooting Mode, even beginners can take great photos. In Easy Shooting Mode, easy-to-understand basic instructions are displayed on the LCD screen and the camera switches to all automatic settings, removing several function choices and allowing you to focus on just your subject. Since this mode works together with Intelligent Scene Recognition, the camera selects the optimum setting for each scene. In addition the easy mode simplifies preview mode.

Viewing modes

Find your photos using the simple folder or calendar viewing modes.

Media card slot

For convenient storage and sharing of your images, the DSC-W370 accepts Memory Stick Duo™/Memory Stick PRO Duo™/Memory Stick PRO-HG Duo™ media (sold separately) and SD/SDHC media.

Product Specifications

General

• Imaging Device : 1/2.3" (7.76mm) Super HAD CCD Sensor

• Mega-pixel : Approx. 14.1Megapixels

• Recording Media : 19MB internal Flash Memory, optional Memory Stick Duo™ Media, optional Memory Stick PRO Duo™ Media, optional Memory Stick PRO Duo™ (High Speed), optional Memory Stick PRO HG-Duo™, optional SD/SDHC media

Optics/Lens

• 35mm Equivalent : Still shots: 34-238mm / Movie 16:9 37-259mm / Movie 4:3 : 34-238mm

• Aperture Range : i Auto(F3.6/F7.1(W) / Program Auto(F3.6/F7.1(W) (2 steps with ND Filter)

• Digital Zoom : Smart Zoom / Precision Digital Zoom / Off

• Exposure Compensation : Plus / Minus 2.0EV, 1 / 3EV step

• Face Detection : 8 faces (Auto / Off / Child Priority / Adult Priority)

• Focal Length : 6.0-42.0mm

• Focus : 9 points AF / Center Weighted AF / Spot AF

• Macro Mode : i Auto W:Approx.10cm(0.33'') to Infinity, T:Approx.100cm(3.28') to Infinity)

• Optical Zoom : 7x

• Shutter Speed : i Auto(2" - 1/1,600) / Program Auto(1" - 1/1,600)

• Smart Zoom® Technology : 10M:Approx.8.3x(Total), 5M:Approx.11x(Total), VGA:Approx.47x(Total), 16:9(2M):Approx.15x(Total)

• Total Zoom : Approximately 14x with Precision Digital Zoom

Software

• Operating System Compatibility : Microsoft® Windows XP SP3, Windows Vista SP2, Windows 7, Macintosh® OS X(v10.4-v10.6)

• Supplied Software : Picture Motion Browser Ver 5.0, PMB Portable 5.0 (for Windows), PMB Portable 1.1 (for Macintosh), Music Transfer

Weights and Measurements

• Dimensions (Approx.) : W x H x D 4" x 2 1/4" x 1 1/16" (99.6mm x 56.9mm x 25.5mm )

• Weight (Approx.) : Approx. 5.6 oz. (159g); Approx. 6.3 oz. (179g) - With battery and Memory Stick media.

Power

• Battery Capacity : Approx. 115 minutes / Approx. 230 images (when shooting still images)

• Battery Type : LITHIUM ION K type 3.6V

• Power Consumption (in Operation) : Approx. 1.5W

Convenience

• Burst Mode : Approx. 1.3 fps at 14.1MP (Maximum 100 shots)

• Date/Time Stamp : Available in the included PMB software.

• Dynamic Range Optimizer : Plus / Standard / Off

• Erase/Protect : Yes / Yes

• Image Stabilization : Optical

• Media/Battery Indicator : Yes/Yes

• Movie Mode(s) : 1280 x 720(29.97fps, Progressive) (Approx.9/6Mbps) / VGA (640 x 480) (29.97fps, Progressive) (Approx.3Mbps)

• Pict Bridge Compatible : Yes

• Red-Eye Reduction : Auto / On / Off

• Scene Mode(s) : High Sensitivity / Twilight / Twilight Portrait / Soft Snap / Landscape / Beach / Snow / Fireworks / Gourmet / Pet

• Self Timer : Off / 10sec. / 2sec./ portrait1 / portrait2

• Still Image Mode(s) : Normal / Burst

• Transfer Jet : No

• White Balance : Auto / Daylight / Cloudy / Fluorescent 1 (White Fluorescent Lighting) / Fluorescent 2 (Natural White Fluorescent Lighting) / Fluorescent 3 (Day White Fluorescent Lighting) / Incandescent / Flash / One Push

Processor

• BIONZ™ Engine : No

Control

• ISO : Auto / 80 / 100 / 200 / 400 / 800 / 1600 / 3200

Hardware

• LCD : 3.0" Clear Photo LCD (230,400 pixels)

• Lens Construction : 9 elements in 6 groups(including 4 spheric elements)

• Lens Type : Sony Lens

• Microphone/Speaker : Mono / Mono

• Viewfinder : No

Operating Conditions

• Flash Effective Range : ISO Auto: Approx.0.2-Approx.5.0m(Approx.0.66'-Approx.16.4')(W) / Approx.0.5-Approx.3.2m(Approx.1.64'-Approx.10.5')(T), ISO3200: up to Approx.7.0m(Approx.23.0')(W) / Approx.4.5m(Approx.14.8')(T)

• Flash Mode(s) : Auto / On / Slow Synchrony / Off

Convenience Features

• AF Illuminator Light : Auto / Off

• Clear RAW NR : No

• Histogram Display : No

• In-Camera Editing : Trimming / Red Eye Correction / Unsharpened Masking

• Multi-Pattern Measuring : Yes

• Night Framing System : No

• Night Shot® Infrared System : No

• Power Save Mode : Standard / Stamina / Off

Inputs and Outputs

• Accessory Terminal : Multi-Connector

• Audio/Video Output(s) : Yes

• HD Output : HDMI / Component (1080i)

• USB Port(s) : Yes - USB2.0 Hi-Speed

In the Box

• A/V Cable

• CD-ROM Software

• Rechargeable Battery Pack (NP-BK1)

• USB Cable

• Battery Charger

• Wrist Strap