Panasonic Lumix DMC ZR1

Panasonic Lumix cameras go from strength to strength with technological advancements designed to offer the ultimate in picture performance and convenience. Panasonic’s new DMC-ZX1 is the latest addition to the award winning Lumix range of cameras. A younger, sister product to the highly regarded TZ series, the ZX1 offers even further compactness whilst also boasting a powerful 8x optical zoom.

Pocket Power!

Streets ahead of its competitors, the new ZX1 offers unparalleled features – incorporating an impressively powerful 8x optical zoom into a slim and compact body. Made possible by the newly developed lens unit incorporating the world’s first 0.3mm super-thin aspherical lens and industry’s first 0.3mm spherical lens*2– the DMC-ZX1 is highly technically specified yet remains astonishingly slim and compact.

The DMC-ZX1 features a 25mm ultra wide angle LEICA DC VARIO-ELMAR lens and powerful 8x optical zoom (equivalent to 25-200mm on a 35mm film camera) together with a 12.1-mega-pixel high resolution CCD into a compact body. The lens unit comprises of 9 elements in 7 groups, including 4 spherical lenses with 6 spherical surfaces.

The 25mm ultra wide-angle feature is ideal for both broad landscapes and tight indoor shots like parties, restaurants or just in the home, letting photographers capture a wider view. Add to this the impressive 8x optical zoom lens and you can effortlessly zoom in and capture subjects in the distant, with dynamic perspective – ensuring you never miss that special moment. Perfect for concerts, festivals or even just when out and about, this powerful zoom also works during motion picture recording. Further, in 3-mega-pixel resolution mode, the Extra Optical Zoom function uses the center part of the CCD to provide additional magnification, extending the zoom power to 15.6x.

Introducing the New POWER O.I.S

Panasonic’s Intelligent Auto mode – a hallmark of Lumix cameras – is now further advanced with the inclusion of further advanced image stabilisation system POWER O.I.S and Face Recognition*3. In iA mode, the camera does all the work, leaving you free to compose shots and capture moments. Just press, aim and shoot.

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