Lab Seminar

If you like to attend my lab seminar, please contact Lee, Jieun (jelee89@korea.ac.kr)

Upcoming seminars

    • Jan 21, 17:00-18:30, Hyundai Motor Hall #405 (TBC)

      • Leader: Byun, Jeonghee

      • Topic: Key papers at Journal of Sensory Studies part 1

    • Jan 28, 16:30-18:00, Conceptual office

      • Topic: Research collaboration

    • Feb 4, 17:00-18:30, Hyundai Motor Hall #405 (TBC)

      • Leader: Byun, Jeonghee

      • Topic: Key papers at Journal of Sensory Studies part 2

    • Feb 11, 17:00-18:30, Hyundai Motor Hall #405 (TBC)

      • Leader: Lee, Janghyuk

      • Topic: Temporal discount & opportunity cost from loyalty program & mobile coupon data

Previous seminar

2020

    • Jan 14, 17:00-18:30, Hyundai Motor Hall #405

      • Leader: Lee, Jieun

      • Topic: Chroma scale effects part 2 (PPT available)

2019

    • May 29, 19:30 - 21:00

      • Leader: Lee, Janghyuk

      • Topic: Hyper personalization (초 개인화) (5/23 신한카드 빅데이터 센터 특강 내용)

    • May 1, 19:30-21:00

        • Leader: Yoo, Anna Yeji

        • Pub order data analysis results & discussion (final)

    • April 17, 19:30 - 21:00

      • Leader: Yoon, Alyssa

      • AI speaker data: hypothesis development, variable operationalization

    • April 3, 19:30 - 21:00

      • Leader: Lee, Janghyuk

      • Lottery data (part 2) intro & descriptive analysis (by using SAS, data sets will be available shortly)

    • April 10, 19:30-21:00

      • Leader: Yoo, Anna Yeji

      • Pub order data analysis results & discussion

    • March 27, 19:30 - 21:00

      • Leader: Lee, Janghyuk

      • Lottery data (part 1) intro & descriptive analysis (by using SAS, data sets will be available shortly)

    • March 13, 19:30-21:00

      • Leader: Key, Sookyung

      • Reading

        • Windschitl, P. D., Smith, A. R., Rose, J. P., & Krizan, Z. (2010). The desirability bias in predictions: Going optimistic without leaving realism. Organizational Behavior and Human Decision Processes, 111(1), 33-47.

    • Mar 6, 19:30-21:00

      • Leader: Lee, Jieun

      • Reading

        • Loewenstein, G. (1987). Anticipation and the valuation of delayed consumption. The Economic Journal, 97(387), 666-684.

    • Feb 26, 19:30-21:00 LG POSCO #205

      • Yoo, Anna Yeji, Pub order data analysis by R

    • Feb 12, Yoo, Anna Yeji, Pub order data analysis (by using 'R')

      • Reading

        • Easterbrook (1959) "The effect of emotion on cue utilization and the organization of behavior" Psychological Review.

        • Bacon (1974) "Arousal and the range of cue utilization" Journal of Experimental Psychology.

    • Jan 29, Koo, Kay Ryung (KEDGE, HBS), Goal gradient phenomenon at a multi-vendor loyalty program

        • Reading: Kivetz et al. (2006) "The Goal-Gradient Hypothesis Resurrected" JMR.

    • Jan 22, 2019, Kim, Hyang-mi (KT), AI speaker data (at KT) +

    • Jan 15, 2019, Lee, Janghyuk, Non-productive consumption

    • Jan 8, 2019, Koo, Kay Ryung, Exploratory analysis of available data sets

    • Dec 13, 2018, Yoo, Anna, Exploratory analysis of pub order data

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