My theory of managerial apocalypses is inspired by the tale of the Thousand and One Nights and the literary and philosophical debates that accompanied it. Our managerial capitalism organizes a series of narrative events rooted in the materiality of products and services. These events follow one another endlessly, in waves of continuous revelations and unveilings. Waiting is transformed into an unbearable experience. The fluidity of experience is management's obsession. The driving force behind this dynamic is the incompleteness created by the very movement of apocalypses. Innovation is always incomplete. Its breathless novelty will soon be the space for the next development. Capitalism then becomes a flow of endless desires. Desires without subjects, running through each and every one of us to produce illusory consumer-subjects. The condition for the sustainability of economic models becomes fluidity itself, strategic rhythms, acculturation to impatience with interruptions (a customer with infinite patience is no longer infinite). In the background of this endless process, the planet becomes a resource. The infinity of our capitalism's organizational processes presupposes the infinity of natural space to be consumed. Today, we know just how problematic and even dangerous such a vision is.