Understand Your Traffic Pacing Report

To understand whether you are pacing toward goal or falling behind on the expected readership of your Patch and territory, you must understand and follow the traffic pacing doc.

Officially called the General PV Pacing report, this sheet records every page view on Patch — whether it's a news article view, a calendar event, a neighbor post, a user-created article or a home page. All page views are the same, whether the content was created by a Patch staffer, a user, or a machine.

Host: Dennis Robaugh, VP of diversity, talent and culture, former Editor-in-Chief

Related: Editor Data Dashboard

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The one-sheet is available below. You may also access this document here.