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TAS Force Detailing - Branding Development & Logos
TAS Force Detailing - Branding Development & Logos
In 2020, I had the privilege to collaborate with a former student to develop the strategic branding for his small business, TAS Force Detailing. Below is the final logo we developed for his business. I used Canva and Adobe Illustrator to create a full digital branding guide for TAS Force.
Just for J, Inc Nonprofit Marketing - Social Media, Flyers, & Website Ads
Just for J, Inc Nonprofit Marketing - Social Media, Flyers, & Website Ads
Just for J is a nonprofit dedicated to supporting the families of children who are in need while facing medical challenges. I serve Just for J as a year-round Communications ambassador. For more information, visit JustforJ.com or find us on Instagram, Facebook, and YouTube.
I designed the graphics for Just for J's Glow Run 5K using Adobe Illustrator and Canva. While I designed the event logo and title in Adobe Illustrator to be used as a working part I created the graphic series using Canva. (I did also use a Vector graphic from Freepik.com (runner).) I learned a lot from this series, but mainly the power of pictures in graphics. I also learned that to promote an event or post on Facebook, they require little to no words on images. This will impact how I design Facebook graphics in the future.
These Instagram stories were design for a collaborative benefit with a local Fort Worth brewery. Combining the two brands took some creativity, but resulted in this colorful, icon graphic series. I designed these with intentional white spaces for animated stickers and to use Instragram's GIF and GPS features to collect user-generated content, which are important aspects of Just for J's social media strategy. This campaign was designed with for our overwhelmingly millennial, female audience.
The graphics above were designed as a part of a coordinated social media, website, and print campaign and based on a video. The goal of this project is to boost brand awareness and to increase donations on NTX Giving Day. You can see more about this, including the App Design, Website Design, & Video plan by clicking below.
Internal & External Campus Communications
Internal & External Campus Communications
Whether campus-based internal newsletters, printable resources for educators, or external-facing resources for parents, design plays an integral role in the effectiveness of communications.
Mobile-friendly website "hyperdoc" for new-to-school parents and both English & Spanish speakers.
Email headers for internal newsletters, and a unique logo for our response to COVID resources. This also came with a redesign of the entire newsletter template to improve the systems surrounding campus communication.
Printable guide to a face-to-face "choose your session" professional development day.
2019 Expo: Internal Communications, Website Graphics, Social Media Content, Posters, & Event Signage
2019 Expo: Internal Communications, Website Graphics, Social Media Content, Posters, & Event Signage
Expo is Northwest ISD's whole-district student showcase that highlights quality learning happening through grades K-12. Using our existing logo, I designed both digital and print media for the event, for both external and internal platforms, including email headers, signage, social media graphics, training/support resources, and more.
2018 Expo: Social Media Content, Posters, & Event Signage
2018 Expo: Social Media Content, Posters, & Event Signage
This body of work was referenced by my teammates in the Learners Inspired Podcast, Episode 2: "Tis the Season for Expo".
Lunch & Learn Customizable Invitations:
Lunch & Learn Customizable Invitations:
Lunch & Learns are campus-based professional development opportunities for teachers. These training sessions are put on throughout our district by members of my team. I made these template invitations for our team.
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