Jim Cannon

Jim has worked on fisheries, forestry, and conservation issues in Asia, Europe, and the Americas for more than three decades, and was named Intrafish’s “Person of the Year” in 2009. From 1997 to 2006, Jim headed the economics program and then the policy center at Conservation International. He has advised McDonald’s on its fish sourcing guidelines and annual sourcing evaluations since 2002, has advised Walmart on seafood sustainability since 2004, and served on the Marine Stewardship Council’s Technical Advisory Board from 2005 to 2008. Jim studied ecology at Cambridge University, as well as environmental economics, management, and fisheries at London’s Imperial College. In the late 1990s, he edited the UN Food and Agriculture Organization’s World Review of Marine Fisheries.

Jim founded SFP in 2006 and is based in the US, in Honolulu, Hawaii.