JUN 2009

Bharata Muni's Impression Management For Executives

Prof.Chittoor Narayanan Namboodiripad, Nimal C.Namboodiripad

Emerging Trends in Internet Marketing

C.Asokan

Service Quality in Retail Stores -An Empirical Assessment of the SERVQUAL scale

Dr.V.K.Shobhana, M.Priya

Economic Trends-Rapport Between Stock Indices and Currency Values

Rajeswari Krishnan

Organisational Role Stress and Personlaity Traits of Software Engineers as Revealed Through Myers-Briggs Type Indicator (MBTI)

Prof.(Dr.) Susan Chirayath

An Appraisal, Performance and Evaluation of Mutual funds in India

Dr.C.Krishnamoorthi

A Study on Cyber Marketing with Emergence of E-Commerce

Dr.K.Rajini

Book Review:A Better India A Better World

Ms.Padmavathi

Caselet: An Advertising Agency Dilemma

Mr.vinod Urath