Dec 2006

Global Competiveness-Issues and Challenges before Indian Corporates

Prof.Abraham Koshy

Management Education and Future Outlook

Emeritus Professor Dr.M.V. Pylee

Retailing in India: Emerging trends

N.Ananthi, P.Jayalakshmi

Synchronous Movement of Key Parameters Profitability-An Exploratory study on the two wheeler and three wheeler sector

N.R.Parasuraman

Ethics in Business and the Consumer

Dr.H.R. Venkatesha

Influence of Media and Customers' Income on Consumer Buying Behaviour with reference to LG-GSM Mobile Sector

Dr.Susan Chirayath

A Study on Attitudes and Perception of Customers of Banking Services

Dr.Vinith Kumar Nair

Change Management

S.Vasumathy, N.Pakutharivu

Book Review: Brand Positioning-Strategies for Competitive Advantage

Ashokan.C

Caselet: The MD's Dilemma

Ashokan.C