STUDY PROGRAMME
Design

AFAM CODE
ABPR17

DISCIPLINARY AREA
Design

DISCIPLINARY FIELD
Design

CREDITS
12

APPROACH
Theoretical/project based

This course is a wide container of training, research and innovation experiences around product and service design. Projects approach objects as physical outcomes and/or symbols of a multi-dimensional - physical and digital - system, capable of providing services to people or to the community. The supplementary module delves into the theme of designing interactive devices, and of user experience design through control interfaces.

The programme grants 12 credits, divided as follows:

• PRODUCT AND SERVICE DESIGN LAB 1: 8 CFA

• INTERFACE DESIGN: 4 CFA

Successful students will be able to:

PRODUCT AND SERVICE DESIGN LAB 1:

• Acquire a design method based on the idea of user-centred as well as service design

• Develop the ability to approach projects through the analysis of their technological innovation potential and through the prefiguration of multiple scenarios

• Develop the ability to create a complex, multi-dimensional design system, provided with material and non-material components, both static and dynamic.

• Develop the ability to conceive the starting point of a project, based on its subsequent evolution.

• Develop the ability to assess the social or economic scope of a project

INTERFACE DESIGN:

• Acquire abilities and methodological tools to develop interaction design projects related to specific products

• Interpret the technologic evolution of artificial intelligence and connected objects to generate new project scenarios

PRODUCT AND SERVICE DESIGN LAB 1:

• Products and systems Design

• Private and public services design

• User-centred design

• Interaction design

• IoT / internet of things

• Artificial and algorithmic intelligence

INTERFACE DESIGN:

• Interface design

• UX, UI / user experience, user interface

This is a theoretical/project based course. Over the course, the students will carry out didactic activities that are functional to achieving the learning goals, that in both modules may include:

• Classroom lectures

• Exercises and revisions

• Field trips

• Development of individual projects

• Individual study and research

• Use of tutorials, videos or other media tools for detailed study

The didactic modules that make the course will be assessed separately. The final grade will result from the weighted average of all marks. Assessment is based on a check of learnt skills and technical abilities, and may include:

• Oral exam

• Papers

• Complete projects

• Assessed revisions or mid-term tests

Further details on specific tests can be provided by the professors during the course. Assessment criteria include commitment, active participation and personal growth of the students during the course.

All bibliographic details will be provided by the professors during the course. A lot of the referenced material, together with other in-depth study material, can be consulted online in MyNaba, in the Library section.