Yearbook Writing

School Yearbook Writing

What Makes Good Yearbook Copy

• Tells all sides of the story.
• Doesn’t include personal opinions.
• Includes quotes from real people.
• Tells people something they don’t already know.
• Provides an interesting angle or approach to the story.

Writing Effective Yearbook Copy

• Paint an accurate picture of the event with vivid, descriptive language.
• Use clear, concise sentences and short paragraphs.
• Use precise, specific language instead of general descriptors.
• Incorporate quotes to move the story forward.

Writing Yearbook Captions

• Yearbook captions are read the most, and should be included with every yearbook photo.
• Begin with interesting and engaging words.
• Write concisely.
• Identify all of the people in the photos when there are five or fewer people featured.
• Use complete sentences. Multi-sentence captions add to the information and allow for quotes from people in the photos.

Writing Yearbook Headlines

• Headlines are usually made up of a main headline and a sub headline, with the main headline appearing three times larger than the sub headline.
• The main headline should grab the reader’s attention, while the sub headline should summarize the content on the page.
• Intrigue the reader with a play on words.
• Use present tense and active voice.
• Eliminate unnecessary words.

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