Logo Designs

Purpose:

• To learn how to visually communicate a message through Graphic Design:

• To understand what a logo is and its function;

• To explain and describe the process of designing logos;

• To use creative problem solving skills to design a clear, original, and effective logo.

Refresco Elegante

The target audience is young adults, maybe ages 14-25, and for parties. Refresco elegente is a company that who has chefs that specialize in fizzy drinks like sodas and seltzer. I chose this cursive font because my original idea was to have private chefs that specializes in fizzy drinks, and that sounds fancy, so I wanted a font that also looked fancy. Also, I decided a chef hat for part of my logo, because that is one of the first things that I think of when I think of a chef. I decided to keep the logo mainly black and white with blue for the label on the can, because I wanted to do bubbles on the logo and I thought blue just made sense for that. Some things that I learned about logo designs is how much the font, colors and the size affects how your logo looks.