Project Brief

The strategic design project is a yearly collaboration for Bachelor students at KADK. We worked with the digital magazine publisher named OXY. They have a great focus on sharing stories from people who were members of minority groups. They had given us the task of developing new cultural and social events, based on OXY's existing content and media platforms: "How can new cultural and social events be developed based on OXY's existing content and media platforms?"

We must come up with examples of concrete tools for working with the development of new business models, and we provide input on how a creative approach to the entire business area can become a decisive factor in the company's innovative capacity.

My role(s) and responsibilities

• Formulating concepts:

• create initial concept in collaboration with team members, build the mood board and sketches a rough storyboard based on it.

• Concept art:

• Create concept arts for characters and stroyboard

• Create the illustrations on the Notebook that provids to OXY

• Create the characters 2D animation to build OXY's home page