Peops is our logo and is a vernacular of people. The arrows represent the o and also stand for the sustainability and recycling of our fashion. Ultimately, we can change the world if everyone works together and thinks more sustainably.
Yellow gives the feeling of energy and brings light with it. It gives us more creativity, which is good when you want to recreate your old clothes into something new.
We used Cera Pro because this font looks harmonious. Also, the font is easy to read, simple, and modern.