Sarah Fisher's blog post, "Great Survey Questions: How to Write Them & Avoid Common Mistakes," aims to educate readers on how to craft effective survey questions. The article emphasizes the importance of creating questions that yield accurate and unbiased results, with wording being a critical factor in achieving this. According to Fisher, the key to obtaining accurate and unbiased results from a survey is to “prioritize creating clear questions and providing an understandable, appropriate, and complete set of answer choices.” This goes on to underscore the importance of the survey's format and presentation in obtaining dependable outcomes. The post covers various survey formats, such as multiple-choice and Likert scale, while providing guidance on creating questions that are easy for respondents to understand.
The second article titled "Writing Survey Questions" complements the first article by providing more detailed information on how to develop survey questions that can effectively measure the intended outcome. It reinforces the idea that creating good measures and organizing them into a questionnaire is crucial for obtaining reliable results. The purpose of both articles is to educate and aid the audience in their survey formatting process. Personally, I found these articles to be highly useful as they reinforced the knowledge I gained in my psychology research class. Armed with this knowledge, I can now create surveys that yield accurate results for my research. I will incorporate the knowledge gained from these articles to develop my survey and seek feedback from both my professor and peers.