Vision statement and mission statement
Aims, objectives, strategies and tactics, and their relationships
The need for organizations to change objectives and innovate in response to changes in internal and external
environments
Ethical objectives and corporate social responsibility (CSR)
The reasons why organizations set ethical objectives and the impact of implementing them
The evolving role and nature of CSRÂ
SWOT analysis of a given organizationÂ
Ansoff matrix for different growth strategies of a given organization